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All Journal Dialektika: Jurnal Ekonomi dan Ilmu Sosial MONETARIUM: Journal of Economy Business and Management
Umi Julaihah
Universitas Islam Negeri Maulana Malik Ibrahim
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences

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Analysis of Rasulullah's Marketing Mix in Contemporary Business Sri Wahyuni Safitri AR; Khusnul Khowatim; Umi Julaihah
MONETARIUM: Journal of Economics Business and Management Vol. 2 No. 1 (2025): MONETARIUM: Journal of Economy Business and Management
Publisher : PC Ikatan Sarjana Nahdlatul Ulama Ponorogo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.71155/t79rpd07

Abstract

Sharia marketing directs the creation, offering and changing of value from the initiator to the stakeholders in the process in accordance with the principles of muamalah (business) in Islam. Its function is no longer deviation and the ethical values ​​of morality (akhlakul karimah) are a blessing. This research aims to determine the marketing mix variables ala Rasulullah, namely the 5 variables Product, Price, Place, Promotion and Patience which influence contemporary business today. This type of research is a type of research that uses qualitative analysis through library research and related journals, using disclosure analysis and then interpreting it in certain circumstances. Presentation without using statistics. The aim is to analyze the Prophet's marketing mix in contemporary business. Sharia marketing or Rasulullah-style marketing directs the creation, offering and changing of value from the initiator to the stakeholders, which in the process is in accordance with the principles of muamalah (business) in Islam. Its function is no longer deviation and the ethical values ​​of morality (akhlakul karimah) are a blessing.
Pengaruh Zakat terhadap Variabel Makroekonomi: Pendekatan VECM Achmad Mu'afi Ja'far; Eko Suprayitno; Umi Julaihah; Nabila Adenina Zidni Maulida
DIALEKTIKA: Jurnal Ekonomi dan Ilmu Sosial Vol 10 No 2 (2025): Dialektika: Jurnal Ekonomi dan Ilmu Sosial
Publisher : Prodi Manajemen Fakultas Ekonomi dan Bisnis Universitas Islam Raden Rahmat Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36636/dialektika.v10i2.7274

Abstract

Indonesia's economic growth has not fully translated into an increase in inclusive welfare, because the growth of the economy in the first quarter of 2024 was offset by millions of people who are still below the poverty line and experience limited access to education, health, and decent living standards. This study aims to analyze the causal and cointegration relationships between zakat, economic growth, Human Development Index (HDI), and poverty in Indonesia. Using annual data from 2013 to 2023, this study applies the Vector Error Correction Model (VECM) approach, including stationarity tests, optimal lag determination, Johansen cointegration test, Granger causality. The results indicate the existence of long-term relationships among the variables, with zakat exerting a significant influence on reducing poverty and improving HDI. However, the influence of zakat on economic growth is relatively insignificant. This research contributes to the Islamic economics literature and provides a strategic policy foundation for optimizing national zakat management.
Co-Authors Achmad Mu'afi Ja'far Eko Suprayitno Khusnul Khowatim Nabila Adenina Zidni Maulida Sri Wahyuni