Raja Saul Marto Hendry
Universitas Labuhanbatu, Labuhanbatu, Indonesia

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Analysis of the Improvement of Work Ability, Job Satisfaction, and Compensation and Its Impact on the Performance of Employees at PTPN IV Regional 1 Rantauprapat Plantation Lindawati Ginting; Raja Saul Marto Hendry; Usmala Dewi Siregar
Danadyaksa: Post Modern Economy Journal Vol. 4 No. 1 (2026): Post Modern Economy Journal
Publisher : Yayasan Pendidikan Islam Bustanul Ulum Mojokerto

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This study aims to analyze the effect of work ability improvement, job satisfaction, and compensation on employee performance at PTPN IV Regional 1 Kebun Rantauprapat. The background of this research is based on the importance of effective human resource management in enhancing productivity and achieving corporate performance targets within the plantation sector. Optimal work ability, high levels of job satisfaction, and a fair and competitive compensation system are considered key determinants in improving employee performance. This research employs a quantitative approach using a survey method. The population consists of all employees at PTPN IV Regional 1 Kebun Rantauprapat, with a saturated sampling (census) technique applied. Data were collected through questionnaires and analyzed using multiple linear regression to examine both partial and simultaneous effects among variables. The results indicate that work ability improvement, job satisfaction, and compensation partially have a positive and significant effect on employee performance. Simultaneously, these three independent variables also significantly influence employee performance. These findings suggest that the company should optimize training and competency development programs, enhance performance-based compensation systems, and create a supportive work environment to sustainably improve employee satisfaction and performance.
The Influence of Social Media Content, Price, and Product Quality on Consumer Buying Interest in Fitri Aisyah Perfume Shindi Harnoni; Aulia Indra; Raja Saul Marto Hendry
Indonesian Interdisciplinary Journal of Sharia Economics (IIJSE) Vol 9 No 2 (2026): Sharia Economics
Publisher : Universitas KH. Abdul Chalim Mojokerto

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This study aims to analyze the influence of social media content, price, and product quality on consumer buying interest in Fitri Aisyah Parfume. The independent variables in this study are social media content, price, and product quality, while the dependent variable is consumer buying interest. This study uses a quantitative approach with a survey method. The sampling technique used purposive sampling with a total of 96 respondents who had seen or bought Fitri Aisyah Parfume products. Data were collected through questionnaire deployment and analyzed using multiple linear regression with a significance rate of 5%. The results of the study show that partially social media content, price, and product quality have a positive and significant effect on consumer buying interest. Simultaneously, these three variables also have a significant effect on buying interest. Product quality variables have the most dominant influence in increasing consumer buying interest. These findings indicate that a social media-based marketing strategy supported by appropriate pricing and good product quality can optimally increase consumer buying interest.