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How to Measure the Customer Purchase Decision in Shopee E -Commerce Platform? Ikramina Larasati Hazrati Havidz; Hilda Bernika Ningrum; Hazimi Bimaruci Hazrati Havidz; Riza Rizqiyah
Majalah Ilmiah Bijak Vol 20, No 1: March 2023
Publisher : Institut Ilmu Sosial dan Manajemen STIAMI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31334/bijak.v20i1.3061

Abstract

The study aims to pictured out the mediating roles  of purchase intention on service quality and application quality to purchase decision. The study objective is the shopee application users with at least 1 year of experience using the application. The study collected 140 respondents. Smart-PLS will be used to run the data. The study signified service quality and application quality have a positive and significant influence on purchase intention. Service quality and application quality have a positive and significant influence directly and indirectly on purchase decision. Lastly, Purchase Intention play a mediating role from service quality and application quality on purchase decision.
SCIENTIFIC MAPPING OF THE GLOBAL TREND IN FINANCIAL LITERACY AND BEHAVIOR Riza Rizqiyah
Journal of Innovation Research and Knowledge Vol. 5 No. 5 (2025): Oktober 2025
Publisher : Bajang Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53625/jirk.v5i5.11313

Abstract

Exploring the financial literacy trend has been interesting topic, it has the crucial ro;e as the fundamental knowledge and skill for individuals in this modern economy. Wheter the individuals are employed in salaried jobs or are self employed entrepreneurs, undersatnding financial pronciples is critical to managing income, investments, and future planning. This study aims to investigate how the evolution of the financial literacy just happened, like the structure the thematic development from scholarly research on financial literacy and also financial behaviour. Employed the bibliometric methods using the biblioshiny tools as the application within the bibliometrix R-package. The data were sourced from the scopus database and spanned publication between 2020 until mid-2025 and found 1574 articles and journals. The research followed has three majorstages: data collection, organize and evolution This study found that there is the increase interest in financial literacy and behaviour, with a notable surge in publication from 2023 onwards.