Article Per Year (5 Year)
p-Index From 2021 - 2026
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This Author published in this journals
All Journal ADI Bisnis Digital Interdisiplin (ABDI Jurnal) Journal of Computer Science and Technology Application
Muhammad Faris Ariq
University of Raharja
Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Library & Information Science Other

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AI Framework for Synthesizing Qualitative User Feedback A Literature Review Santa Lusianna Sitorus; Ratih Komala Dewi; Vika Febrian; Muhammad Faris Ariq; Ramiro Santiago Ikhsan
CORISINTA Vol 3 No 1 (2026): February
Publisher : Pandawan Sejahtera Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33050/r1yewe47

Abstract

The increasing reliance on user-centered design in digital product development has intensified the need for systematic approaches to transforming qualitative user feedback into actionable insights for UX and UI decision-making. Although qualitative feedback provides rich understanding of user motivations, frustrations, and contextual behaviors, product teams often face challenges such as data ambiguity, interpretive bias, information overload, and weak alignment between research outcomes and product strategy. This literature review aims to synthesize existing academic research and industry practices to propose a structured framework that bridges qualitative analysis and technology-driven product decisions. Using a qualitative research design based on framework analysis, this study reviews established methods including user interviews, usability testing, open-ended surveys, thematic analysis, and affinity-based synthesis. These approaches are integrated into a four-step framework consisting of feedback coding, theme identification, alignment with product objectives, and formulation of actionable insights. The findings of this review suggest that applying a structured synthesis process enhances analytical clarity, improves traceability between user feedback and design actions, and supports more consistent prioritization in UX/UI practices. Illustrative applications drawn from prior studies demonstrate how the framework can translate qualitative insights into concrete design recommendations without relying on empirical experimentation. This study concludes that qualitative user feedback delivers meaningful value only when processed through a systematic synthesis mechanism that connects user narratives with strategic and operational product decisions, providing a conceptual foundation for data-driven and AI-supported UX/UI design environments.
Digital Transformation and Branding for Empowering the Creative Economy Based on Local Wisdom: Transformasi Digital dan Branding untuk Pemberdayaan Ekonomi Kreatif Berbasis Kearifan Lokal Muhamad Yusup; Muhammad Faris Ariq; Erni Juliana Al Hasanah Nasution; Aulianda Zahrina Fahreza; John Edwards
ADI Bisnis Digital Interdisiplin Jurnal Vol 6 No 1 (2025): ADI Bisnis Digital Interdisiplin (ABDI Jurnal)
Publisher : ADI Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34306/abdi.v6i1.1228

Abstract

Digital transformation and strengthening local brand identity are key to encouraging creative economic empowerment based on local wisdom. This study aims to analyze the influence of creative communication strategies, brand personality, digital marketing engagement, user-generated content, and social media platform interactivity on the effectiveness of village community empowerment programs. Using a quantitative approach and Structural Equation Modelling (SEM) methods through SmartPLS software, data were collected from 300 respondents involved in a local potential-based digital entrepreneurship program. The results show that creative communication strategies and interactive social media platforms significantly increase digital participation and community emotional connection to local products. Brand personality and user-generated content also contribute positively to creative business image and market appeal. This study emphasizes the importance of integrating local values into digital branding narratives to create differentiation and consumer loyalty. These findings provide practical implications for stakeholders in designing empowerment policies and programs that are technology based yet rooted in local culture. Thus, this study contributes to the development of a sustainable and inclusive village creative economy ecosystem in the digital era.
Co-Authors Aulianda Zahrina Fahreza Erni Juliana Al Hasanah Nasution John Edwards Muhamad Yusup Ramiro Santiago Ikhsan Ratih Komala Dewi Santa Lusianna Sitorus Vika Febrian