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All Journal Jejak digital: Jurnal Ilmiah Multidisiplin
Adhitya Fariyanto
Universitas PGRI Semarang
Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Social Sciences Other

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Resiliensi dan Mekanisme Pertahanan Diri Afiliator Generasi Z Dalam Ekosistem Kerja Digital Erfan Maulana; Adhitya Fariyanto; Rauly Sijabat
Jejak digital: Jurnal Ilmiah Multidisiplin Vol. 2 No. 1 (2026): JANUARI
Publisher : INDO PUBLISHING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63822/qgjca829

Abstract

The Work from Anywhere & Anytime (WFAA) framework frequently offers a deceptive sense of autonomy for Generation Z affiliate marketers, who essentially face complex psychological constraints. This study investigates how the lack of tangible spatial and temporal boundaries facilitates self-exploitation in response to dynamic digital algorithms. Utilizing the Control Theory framework through a qualitative case study, the research reveals that absolute professional autonomy paradoxically acts as a catalyst for prolonged productivity anxiety. The findings identify two primary individual defense pillars: behavioral engineering via physical digital disconnection and cognitive restructuring to recalibrate the perception of rest urgency. This study concludes that psychological well-being literacy maintains an urgency equivalent to digital proficiency in securing the long-term professional existence of affiliate marketers. Within this paradigm, digital platforms have evolved beyond mere income-generating instruments into hybrid ecosystems: a productivity arena that functions simultaneously as a medium for emotional catharsis for its actors.
Co-Authors Erfan Maulana Sijabat, Rauly