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All Journal Jurnal Noken: Ilmu-Ilmu Sosial
Muhammad Raihan Kamal
Universitas Hasanuddin
Education Law, Crime, Criminology & Criminal Justice Social Sciences

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Strategi Modal Politik Bourdieu dalam Kemenangan Andi Sumangerukka Pada Pilkada Sulawesi Tenggara 2024 Muhammad Raihan Kamal; Ariana Yunus; Sakinah Nadir; Ismail Dwi Saputra
Jurnal Noken: Ilmu-Ilmu Sosial Vol. 12 No. 1 (2026): Juni 2026
Publisher : Universitas Muhammadiyah Sorong

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33506/jn.v12i1.5603

Abstract

This study is motivated by the victory of Andi Sumangerukka in the 2024 Southeast Sulawesi Regional Head Election despite not being a native figure genealogically or culturally. This study aims to analyze Andi Sumangerukka’s winning strategy through the use of political capital in local political contestation. The research employs a descriptive qualitative method with a case study approach. Data were collected through interviews, observations, and documentation. The findings reveal that Andi Sumangerukka’s victory was influenced not only by economic strength, but also by his ability to build social networks, utilize digital media, adapt local cultural symbols, and establish a strong leadership image within society. In addition, the study found a shift in the political orientation of Southeast Sulawesi society from identity-based politics toward more rational considerations of candidates’ capacity and leadership quality. The study concludes that the effective management of various forms of political capital plays an important role in winning local political contestation.
Co-Authors Ariana Ariana Ismail Dwi Saputra Sakinah Nadir