Article Per Year (5 Year)
p-Index From 2021 - 2026
0.408
P-Index
This Author published in this journals
All Journal Jurnal Manajemen Pendidikan dan Ilmu Sosial (JMPIS) Amkop Management Accounting Review (AMAR)
Yanto Ramli
Universitas Mercu Buana, Jakarta, Indonesia
Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Social Sciences

Published : 2 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 2 Documents
Search

 1 
Optimizing Social Media Marketing Strategies to Improve The Business Sustainability of MSMEs Lies Hendrawan Krisnawati; Indra Siswanti; Yanto Ramli; Cristina Catur Widayati
Amkop Management Accounting Review Vol. 6 No. 1 (2026): January - June
Publisher : Yayasan Vifada Cendikia Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37531/amar.v6i1.3558

Abstract

Social media marketing strategies are a key element in maintaining and improving the sustainability of Micro, Small, and Medium Enterprises (MSMEs) businesses. The research, in the form of a Systematic Literature Review (SLR) PRISMA, used a Boolean search using PICO and SPIDER and identified 2446 initial articles from international journals (Scopus, ScienceDirect, Springer, Wiley, IEEE, Web of Science, and Google Scholar). The data was omitted, so that the final results were 32 journals. Bibliomatrix analysis, in the form of Vos Viewer, along with Inclusion, Exclusion, and Quality Criteria. Research shows that social media marketing strategies significantly improve MSME sustainability through customer engagement, relevant content, and the integration of adaptive digital technologies. The theoretical benefits of formulating social media relationships, which are helpful in the academic world, and the practical benefits of this approach as a digital strategy for MSME actors, as well as its implications for government and policy, for transformation recommendations.
Determinan Keberlanjutan Pengembangan Institusi Pendidikan melalui Pengalaman Belajar Siswa: Adopsi Teknologi, Kesadaran Lingkungan, Kompetensi Bahasa Internasional, dan Penggunaan Energi Secara Efisien Shiyrah Theosebes Sela; Indra Siswanti; Dudi Permana; Yanto Ramli
Jurnal Manajemen Pendidikan dan Ilmu Sosial Vol. 7 No. 5 (2026): Jurnal Manajemen Pendidikan dan Ilmu Sosial (Agustus - September 2026)
Publisher : Dinasti Review

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/jmpis.v7i5.9818

Abstract

Tingginya permintaan di bidang pendidikan mendorong seluruh institusi pendidikan untuk terus melakukan perbaikan dan mempertahankan keunggulan kompetitif demi keberlanjutan. Riset ini mengkaji bagaimana adopsi teknologi, kesadaran lingkungan, kompetensi bahasa internasional, dan penggunaan energi secara efisien dapat mendukung keberlanjutan melalui pengalaman belajar mahasiswa. Data dikumpulkan menggunakan Microsoft Forms dari 111 mahasiswa, yang kemudian dibatasi pada mahasiswa program studi Global Business Marketing. Penelitian ini menggunakan desain kuantitatif. Metode analisis data menggunakan analisis deskriptif kuantitatif. Hasil penelitian menemukan bahwa adopsi teknologi, kesadaran lingkungan, kompetensi bahasa internasional, dan penggunaan energi secara efisien berada dalam kategori positif atau setuju. Hasil penelitian ini dapat berkontribusi pada pengembangan universitas, institusi pendidikan lainnya, dan industri terkait, mengingat fokusnya yang terletak pada bidang pendidikan.
Co-Authors Cristina Catur Widayati Dudi Permana Indra Siswanti Lies Hendrawan Krisnawati Shiyrah Theosebes Sela