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Anthropocene monument as an ecotourism destination in the Special Region of Yogyakarta, Indonesia Wicaksono, Ajie; Ihalauw, John JOI; Damiasih, Damiasih
Journal of Enterprise and Development (JED) Vol. 5 No. Special-Issue-1 (2023): Journal of Enterprise and Development (JED)
Publisher : Faculty of Islamic Economics and Business of Universitas Islam Negeri Mataram

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Abstract

Purpose — This study aims to analyze the procurement and processing of plastic waste from the Piyungan Integrated Waste Disposal Site (TPST) for the construction of Monument of Anthropocene (MoA) as a means of promoting ecotourism, while also examining the obstacles encountered during the monument-building process.Method — This research utilizes qualitative descriptive methods, which involve describing a phenomenon occurring within the community. The study was conducted at the Anthropocene Monument, employing data collection techniques such as observation, documentation, and interviews, with an interview conducted with the curator of the Anthropocene monument. The acquired data is analyzed using the Miles and Huberman analysis, encompassing data reduction, data presentation, and drawing conclusions.Result — The building process of MoA involves the use of bricks made from plastic waste. In addition to its function as a building, MoA serves as a multifaceted hub that fosters learning, exploration, information sharing, knowledge exchange, and collaborative efforts in production and work. MoA represents a form of ecotourism that showcases a strong sense of responsibility towards the environment and local culture by transforming plastic waste into valuable resources, both as raw materials in the form of bricks and as works of art. As an ecotourism site, MoA also offers three programs, namely art, culture, and circular economy.Contribution — This research makes a valuable contribution to the existing literature on ecotourism as an innovative approach to plastic waste management in less explored tourist areas in Indonesia. Moreover, the study specifically introduces MoA as a new and unique tourist destination.
Media Sosial Instagram sebagai Media Promosi Daya Tarik Wisata di Kabupaten Pulau Morotai Hito, Giska; Ihalauw, John Joi; Damiasih, D
Jurnal Ilmiah Universitas Batanghari Jambi Vol 25, No 1 (2025): Februari
Publisher : Universitas Batanghari Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/jiubj.v25i1.5156

Abstract

This research aims to describe the promotional strategy carried out by the Morotai Island Regency Tourism Office via Instagram social media. Interviews with the marketing division of the Morotai Island Regency Tourism Office and followers of the @dispar.morotai account were research subjects using qualitative descriptive methods. The data obtained was primary and secondary data, through observation, interviews and documentation. The research results show that the Morotai Island Regency Tourism Office has not maximized the use of Instagram social media to promote tourist attractions. This promotional strategy involves several stages, such as segmentation, targeting, positioning, and branding.
Anthropocene monument as an ecotourism destination in the Special Region of Yogyakarta, Indonesia Wicaksono, Ajie; Ihalauw, John JOI; Damiasih, Damiasih
Journal of Enterprise and Development (JED) Vol. 5 No. Special-Issue-1 (2023): Journal of Enterprise and Development (JED)
Publisher : Faculty of Islamic Economics and Business of Universitas Islam Negeri Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Purpose — This study aims to analyze the procurement and processing of plastic waste from the Piyungan Integrated Waste Disposal Site (TPST) for the construction of Monument of Anthropocene (MoA) as a means of promoting ecotourism, while also examining the obstacles encountered during the monument-building process.Method — This research utilizes qualitative descriptive methods, which involve describing a phenomenon occurring within the community. The study was conducted at the Anthropocene Monument, employing data collection techniques such as observation, documentation, and interviews, with an interview conducted with the curator of the Anthropocene monument. The acquired data is analyzed using the Miles and Huberman analysis, encompassing data reduction, data presentation, and drawing conclusions.Result — The building process of MoA involves the use of bricks made from plastic waste. In addition to its function as a building, MoA serves as a multifaceted hub that fosters learning, exploration, information sharing, knowledge exchange, and collaborative efforts in production and work. MoA represents a form of ecotourism that showcases a strong sense of responsibility towards the environment and local culture by transforming plastic waste into valuable resources, both as raw materials in the form of bricks and as works of art. As an ecotourism site, MoA also offers three programs, namely art, culture, and circular economy.Contribution — This research makes a valuable contribution to the existing literature on ecotourism as an innovative approach to plastic waste management in less explored tourist areas in Indonesia. Moreover, the study specifically introduces MoA as a new and unique tourist destination.