Article Per Year (5 Year)
p-Index From 2021 - 2026
0.408
P-Index
This Author published in this journals
All Journal Global Insights in Management and Economic Research
Siswanto Siswanto
STIE International Business Management Indonesia.
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

Published : 2 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 2 Documents
Search

 1 
Profitability-Based Financial Performance of PT Indoritel Makmur Internasional Tbk (2019–2023) Putri Celine Tiofany; Siswanto Siswanto; Siti Junaidah Hasibuan
Global Insights in Management and Economic Research Vol. 1 No. 04 (2025): November Issue Global Insights in Management and Economic Research
Publisher : INSPIRETECH GLOBAL INSIGHT

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53905/Gimer.v1i04.34

Abstract

Purpose of the study: This research aims to evaluate the financial performance of PT. Indoritel Makmur Internasional Tbk during the 2019-2023 period using profitability ratios, specifically Return on Assets (ROA) and Return on Equity (ROE), to determine the company's efficiency in asset utilization and equity management. Materials and methods: This qualitative research utilized secondary data from audited financial statements obtained from the Indonesia Stock Exchange (IDX) database. Financial performance was analyzed using descriptive-comparative methods, calculating ROA and ROE ratios and comparing results against industry standards (30% for ROA, 40% for ROE). Results: ROA fluctuated from 2.64% (2019) to a peak of 7.31% (2022), declining to 3.60% (2023), with a five-year average of 4.29%. ROE demonstrated similar patterns, ranging from 4.29% (2019) to 10.70% (2022), ending at 5.71% (2023), with an average of 6.73%. Both metrics remained consistently below industry benchmarks throughout the study period. Conclusions: PT. Indoritel Makmur Internasional Tbk's financial performance during 2019-2023 was classified as suboptimal based on profitability ratios. Despite positive growth trends in certain years, the company's inability to meet industry standards indicates inefficient asset and equity utilization, necessitating strategic interventions in operational efficiency, cost management, and revenue optimization.
The Effects of Promotional Media and Service Quality on Customers’ Savings Intention at PT Bank Sumut Head Office, Medan Asri Rahma Zalukhu; Maduma Sari Sagala; Siswanto Siswanto
Global Insights in Management and Economic Research Vol. 1 No. 04 (2025): November Issue Global Insights in Management and Economic Research
Publisher : INSPIRETECH GLOBAL INSIGHT

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53905/Gimer.v1i04.35

Abstract

Purpose of the study: In the current digital era, banks must implement effective marketing strategies to attract public interest in savings. Promotional media and service quality are two critical factors influencing customer savings decisions. This research aims to analyze the influence of promotional media and service quality on savings interest at PT. Bank Sumut Head Office in Medan City, both partially and simultaneously. Materials and methods: This quantitative research involved 92 registered customers in 2024. Data were collected through questionnaires using a Likert scale and analyzed using multiple linear regression with SPSS Version 25. Results: The regression analysis yielded Y = 5.065 + 0.305X₁ + 0.543X₂ + e, indicating that promotional media and service quality positively influence savings interest. The t-test showed that promotional media (t-count = 3.344 > t-table 1.986, sig. 0.001 < 0.05) and service quality (t-count = 5.731 > t-table 1.986, sig. 0.000 < 0.05) have significant positive effects on savings interest. The F-test (F-count = 85.096 > F-table 3.10) confirmed a simultaneous positive influence. The coefficient of determination (R²) was 0.649 (64.9%), indicating that promotional media and service quality explain 64.9% of the variance in savings interest, while 35.1% is influenced by other factors. Conclusions: Both promotional media and service quality significantly and positively influence savings interest at PT. Bank Sumut. Banks should enhance digital promotional strategies and maintain high service quality to increase customer savings interest and loyalty.
Co-Authors Asri Rahma Zalukhu Maduma Sari Sagala Putri Celine Tiofany Siti Junaidah Hasibuan