Article Per Year (5 Year)
p-Index From 2020 - 2025
0.882
P-Index
This Author published in this journals
All Journal Daya Saing : Jurnal Ilmu Manajemen Indonesian Journal of Multidisciplinary Science
Satria, Gde Agung
Unknown Affiliation
Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Public Health Social Sciences Other

Published : 5 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 5 Documents
Search

 1 
PENGARUH BRAND AWARNESS, BRAND IMAGE DAN BRAND TRUST TERHADAP KEPUTUSAN PEMBELIAN SANDAL HAVAINAS PADA REMAJA DI SINGARAJA Eka Pratama, Ketut Bayu; Satria, Gde Agung
Jurnal Daya Saing Vol. 9 No. 2 (2023): Transformasi Kinerja SDM, Perilaku Konsumen, dan Strategi UMKM di Era Digital
Publisher : Komunitas Manajemen Kompetitif

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35446/dayasaing.v9i2.1094

Abstract

Kesadaran Merek, Citra merek dan kepercayaan merek merupakan faktor yang dapat mempengaruhi keputusan pembelian konsumen. Citra merek yang baik akan memberikan dampak positif bagi perusahaan yang pada akhirnya akan memberikan keuntungan bagi perusahaan melalui peningkatan pembelian konsumen karena adanya kepercayaan merek dari konsumen terhadap produk tersebut. Penelitian ini bertujuan untuk mengetahui ada tidaknya pengaruh Brand Awareness, Brand image dan Brand Trust terhadap keputusan pembelian sandal Havainas. Jenis penelitian yang digunakan adalah kausal dan metode penelitian yang digunakan adalah metode kuantitatif. Penelitian ini menggunakan sampel populasi sebanyak 75 responden, dengan menggunakan metode purposive sampling. Hasil penelitian menunjukkan bahwa Brand Awareness, brand image dan brand trust berpengaruh positif dan signifikan terhadap keputusan pembelian.
ANALISIS PENGARUH VOLUME PENJUALAN, HARGA POKOK PENJUALAN DAN BIAYA OPERASIONAL TERHADAP LABA BERSIH PERUSAHAAN CV. TERNAK SARI MERTA JAYA TAHUN 2018-2022 Riani, Ni Made Yunda; Satria, Gde Agung
Jurnal Daya Saing Vol. 9 No. 3 (2023): Kinerja SDM, Perilaku Konsumen, dan Dinamika Keuangan Perusahaan
Publisher : Komunitas Manajemen Kompetitif

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35446/dayasaing.v9i3.1413

Abstract

This study aims to determine the effect of sales volume, cost of goods sold, and operational costson the company's net profit CV Ternak Sari Merta Jaya. This study uses a quantitative approach using asaturated sample technique taken from the company's financial statements of income for 60 months, startingfrom 2018 to 2022. The data analysis technique used is multiple linear regression analysis with the help ofthe SPSS 25.0 program. The results of this study indicate that, the first sales volume has a positive effect onnet income with a value of t (t count) is 2,121 t table, namely 2,003 Both seller's cost of goods have anegative effect on net income with a value of t (t count) is -2,581 > t table namely 2,003 And the threeoperational costs have a negative effect on net profit with a value: t (t count) is -2,526 t table namely 2,003For this reason CV Ternak Sari Merta Jaya Company and similar trading companies must pay attention tosales volume, cost of goods sold , and operational costs in order to get a balanced profit and increase everyyear.
ANALISIS KELAYAKAN USAHA PRODUKSI SUDANG LEPET (Studi Kasus di Desa Sangsit, Kecamatan Sawan) Widiani, Komang Widi; Satria, Gde Agung
Jurnal Daya Saing Vol. 9 No. 3 (2023): Kinerja SDM, Perilaku Konsumen, dan Dinamika Keuangan Perusahaan
Publisher : Komunitas Manajemen Kompetitif

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35446/dayasaing.v9i3.1414

Abstract

The purpose of this study was to determine the feasibility of the sudang lepet production business from the financial aspects analyzed, namely Payback Period (PP), Net Percent Value (NPV) and non-financial aspects, namely management aspects, marketing aspects, and production aspects.This research is a qualitative-quantitative descriptive research. The subject of this research is shrimp shrimp production entrepreneur in Sangsit Village and the object of this research is the feasibility of shrimp shrimp production business. The population of this research was eight entrepreneurs and theselection of research informants was carried out using a purposive sampling method and five entrepreneurs were obtained as research informants. Methods of data collection is done by nterviewing and documentation techniques.The results of this study indicate that: (1) Viewed from the financial aspect, the five sudang lepet production businesses are very feasible to run. (2) In terms of management aspects, it is stated that the five slow production businesses are very feasible to run. (3) Viewed from the marketing aspect, the five sudang lepet production businesses are very feasible to run. (4) Viewed from the production aspect, the five sudang lepet production businesses are very feasible to run
PENGARUH PEMBERIAN INSENTIF, MOTIVASI DAN LINGKUNGAN KERJA DALAM KEPUASAN KERJA KARYAWAN PT. TELKOM AKSES WITEL SINGARAJA Desi Anggreni, Gusti Komang; Satria, Gde Agung
Jurnal Daya Saing Vol. 10 No. 2 (2024): Kinerja SDM, Perilaku Konsumen, dan Transformasi Bisnis pada Era Digital dan O
Publisher : Komunitas Manajemen Kompetitif

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35446/dayasaing.v10i2.1752

Abstract

The purpose of this study is to determine the influence of incentive provision, motivation, and work environment on employee job satisfaction at PT Telkom Akses Witel Singaraja. This research uses a quantitative approach. The data collection technique used in this study is in the form of questionnaires, where 52 employees were selected as respondents. This study uses multiple linear regression analysis. Based on the results of this study, it is explained that the incentive variable has a positive and significant effect on job satisfaction variable, the motivation variable has a positive and significant effect on job satisfaction variable, and the work environment variable has a positive and significant effect on employee job satisfaction variable.
The influence of entrepreneurial orientation and financial performance on sustainable business in MSMEs Satria, Gde Agung; Wiagustini, Ni Luh Putu; Rahyuda, Henny; Candraningrat, Ica Rika
Indonesian Journal of Multidisciplinary Science Vol. 3 No. 3 (2023): Indonesian Journal of Multidisciplinary Science
Publisher : International Journal Labs

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55324/ijoms.v3i3.757

Abstract

The research examines the influence of Enterpreneuship orientation and financial perfrmance on sustainable businesses in micro, small and medium enterprises that are challenges in influencing the economy. This qualitative research study utilized a systematic literature review on scientific journals from 2015-2023, focusing on entrepreneurial orientation, financial performance, and sustainable business, and analyzed through data reduction, presentation, and conclusions. The results of this study show that the Entrepreneurship orientation has an influence on the financial performance of new product development. This, to improve tha performance of new product development, current and future customer needs should be seen as a guideline for new product development efforts. Where, the Entrepreneurship orientation that affects the influence on the performance of micro small and medium enterprises is only an autonomous dimension. While other dimensions of enterpreneurship orientation such as innovation, proactive and risk odo not have a significant effect on the performance of micro, small and medium enterprises. Therefore, it is recommended to provide autonomy to employees to be able to motivate them by giving freedom to act in an entrepreneurship manner so that they can improve the performance of micro, small and medium enterprises.
Co-Authors Desi Anggreni, Gusti Komang Eka Pratama, Ketut Bayu Henny Rahyuda Ica Rika Candraningrat Ni Luh Putu Wiagustini Riani, Ni Made Yunda Widiani, Komang Widi