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All Journal ABM: International Journal of Administration, Business and Management
Rizka Amaliya
Universitas Lambung Mangkurat

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The The Influence of Collection, Investment, and Uncertainty on Purchase Pop Mart Blind Box Product Intention through Positive emotion and Social values in Generation Z in Banjarmasin Rizka Amaliya; Siti Aliyati Albushairi; Nuril Huda
ABM: International Journal of Administration, Business and Management Vol 8 No 2 (2026): December 2025 - May 2026
Publisher : LPPM Institut Teknologi dan Sains Mandala

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31967/abm.v8i2.2108

Abstract

This study examines and empirically investigates the effects of collection, investment, and uncertainty on purchase intention toward Pop Mart blind box products through positive emotion and social value among Generation Z in Banjarmasin. This research employed a quantitative approach using an explanatory research design. The study population consisted of Generation Z consumers in Banjarmasin who had purchased or expressed an intention to purchase Pop Mart blind box products. A total of 190 respondents were selected using a purposive sampling technique. Data were collected through a Likert- scale questionnaire and analyzed using Partial Least Squares– Structural Equation Modeling (PLS-SEM) with SmartPLS software. The findings reveal that collection has no significant effect on positive emotion, whereas investment and uncertainty have positive and significant effects on positive emotion. In addition, uncertainty has a positive and significant effect on social value.
Co-Authors Nuril Huda Siti Aliyati Albushairi