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All Journal CITAKARYA Jurnal Pengabdian Masyarakat Asia Pacific Journal of Business Economics and Technology Asia Pacific Journal of Business Economics and Technology
Ida Arayti Diyah Purnomo Wulan
Universitas Islam Batik Surakarta
Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Social Sciences

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Project-Based Mentoring to Improve Scientific Writing Competence among Madrasah Students Ida Arayti Diyah Purnomo Wulan; , Dewi Shanti Nugrahani; Anna Probowati
CITAKARYA Jurnal Pengabdian Masyarakat Vol. 4 No. 03 (2026): August - October
Publisher : CITAKARYA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63922/citakarya.v4i03.6175

Abstract

Keterampilan menyusun karya ilmiah penting bagi santri untuk mengembangkan literasi, penalaran, dan kemampuan mengomunikasikan temuan secara sistematis. Program pengabdian ini bertujuan meningkatkan pengetahuan dan keterampilan karya ilmiah santri Madrasah Aliyah Mu’allimin Surakarta melalui pendampingan berbasis proyek. Program dirancang dalam delapan pertemuan, masing-masing 120 menit, dengan melibatkan 36 santri kelas X–XII yang dibagi menjadi enam kelompok. Tahapan kegiatan mencakup analisis kebutuhan, pelatihan dasar, penyusunan proposal, pengumpulan dan analisis data, penulisan laporan, presentasi, serta evaluasi. Berdasarkan isian workbook, rata-rata skor pengetahuan meningkat dari 50,00 menjadi 73,75, dengan selisih 23,75 poin, N-gain 0,464 (kategori sedang), dan perbedaan berpasangan yang signifikan (t(35)=14,11; p<0,001; d_z=2,35). Kehadiran mencapai 99,31% dan seluruh peserta berada pada kategori aktif. Enam kelompok menyusun proposal dengan rata-rata 75,63, menyelesaikan laporan dengan rata-rata 73,96, dan melakukan presentasi dengan rata-rata 75,52. Namun, hanya 50% peserta mencapai nilai posttest minimal 75; rata-rata laporan masih di bawah target 76; dan proporsi respons positif baru 41,67%. Pendampingan berbasis proyek berpotensi memperkuat pengetahuan dan keterlibatan santri, tetapi durasi klinik revisi dan tindak lanjut perlu diperpanjang agar mutu produk, ketuntasan belajar, dan penerimaan program mencapai target.
Analysis Of Purchasing Decisions In Terms Of Lifestyle, Electronic Word Of Mouth (E-Wom), And Store Atmosphere At Plaga Coffee In Surakarta Ida Arayti Diyah Purnomo Wulan; Ida Aryati Diyah Purnomo Wulan; Fithri Setya Marwati; Dewi Shanti Nugrahani; Anna Probowati
Asia Pacific Journal of Business Economics and Technology Vol. 6 No. 03 (2026): June-July
Publisher : Cita Konsultindo Research Center

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.98765/apjbet.v6i03.348

Abstract

This research is motivated by the increasingly fierce competition in the Coffee shop industry, which requires business actors to understand the factors influencing consumer purchasing decisions. At Plaga Coffee Surakarta, purchasing decisions are assumed to be influenced by Lifestyle, electronic word of mouth, and store atmosphere. Therefore, it is important to conduct research to analyze the influence of these three variables on consumer purchasing decisions.This study uses a quantitative approach with a survey method. The sample was determined using a random sampling technique of 100 respondents who are consumers of Plaga Coffee Surakarta. Data were collected through a Likert scale questionnaire and analyzed using instrument tests, classical assumption tests, and multiple linear regression analysis with the help of the SPSS version 22 program. The results show that Lifestyle, electronic word of mouth, and store atmosphere, both partially and simultaneously, have a positive and significant effect on purchasing decisions. These three variables are able to explain the variation in purchasing decisions, while the rest is influenced by other factors outside the study. This study suggests that management should continue to optimize viral content, improve comfort of the place, and strengthen positive consumer recommendations to increase purchasing decisions.
Analysis Of Purchasing Decisions In Terms Of Lifestyle, Electronic Word Of Mouth (E-Wom), And Store Atmosphere At Plaga Coffee In Surakarta Ida Arayti Diyah Purnomo Wulan; Ida Aryati Diyah Purnomo Wulan; Fithri Setya Marwati; Dewi Shanti Nugrahani; Anna Probowati
Asia Pacific Journal of Business Economics and Technology Vol. 6 No. 03 (2026): June-July
Publisher : Cita Konsultindo Research Center

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.98765/apjbet.v6i03.348

Abstract

This research is motivated by the increasingly fierce competition in the Coffee shop industry, which requires business actors to understand the factors influencing consumer purchasing decisions. At Plaga Coffee Surakarta, purchasing decisions are assumed to be influenced by Lifestyle, electronic word of mouth, and store atmosphere. Therefore, it is important to conduct research to analyze the influence of these three variables on consumer purchasing decisions.This study uses a quantitative approach with a survey method. The sample was determined using a random sampling technique of 100 respondents who are consumers of Plaga Coffee Surakarta. Data were collected through a Likert scale questionnaire and analyzed using instrument tests, classical assumption tests, and multiple linear regression analysis with the help of the SPSS version 22 program. The results show that Lifestyle, electronic word of mouth, and store atmosphere, both partially and simultaneously, have a positive and significant effect on purchasing decisions. These three variables are able to explain the variation in purchasing decisions, while the rest is influenced by other factors outside the study. This study suggests that management should continue to optimize viral content, improve comfort of the place, and strengthen positive consumer recommendations to increase purchasing decisions.
Co-Authors , Dewi Shanti Nugrahani Anna Probowati Dewi Shanti Nugrahani Fithri Setya Marwati Ida Aryati Diyah Purnomo Wulan