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Strategies of Marketing System Arrangement and Fresh Fish Distribution of TTC at Bacan’s Coastal Fishing Port Abdullah, Rommy M.; Hi. Iksan, Kusdi; Irham, Irham; Djamhur, Martini
Agrikan Jurnal Agribisnis Perikanan Vol. 14 No. 2 (2021): Agrikan: Jurnal Agribisnis Perikanan
Publisher : Fakultas Pertanian, Universitas Muhammadiyah Maluku Utara

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1282.737 KB) | DOI: 10.52046/agrikan.v14i2.926

Abstract

This research aimed at describing Bacan’s Coastal Fishing Port Profile, discovering marketing activities and fish distribution, and determining alternative structuring strategies of marketing system arrangement and fish distribution at Bacan’s Coastal Fishing Port. By descriptive analysis, market and fish distribution analysis, and SWOT analysis, the results showed that Bacan’s Coastal Fishing Port had 2 criteria for marketing establishment and 4 marketing channels; the marketing channels for fresh TCT fish from fishermen is done through wholesaler which is categorized as monopsony market structure and selling cooperation is binding; the highest marginal profit is not for fishermen, and the biggest percentage of Fisherman's share is marketing channel through UPI. The strategies needed to improve or to rearrange the marketing system and fish distribution are strengthening capital marketing access for fishermen through cooperative institution; activating PPDI by auction system; revitalizing SLIN program; consolidation stock data, demand and price by involving stakeholders; restructuring marketing channel and fish distribution design from producers to consumers; consolidation and communicating with the local Fish Processing Unit; providing convenience in accessing markets and promotion marine and fishery products on domestic and overseas markets; development information system of DPI and weather in Maluku Sea; development of fishermen's human resources for handling catches on board; and development the processing industry of fishery product.
Sustainable Development Strategy of Large Pelagic Fishery In South Halmahera District Abdullah, Rommy M.; Taeran, Imran
Agrikan Jurnal Agribisnis Perikanan Vol. 14 No. 2 (2021): Agrikan: Jurnal Agribisnis Perikanan
Publisher : Fakultas Pertanian, Universitas Muhammadiyah Maluku Utara

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1261.263 KB) | DOI: 10.52046/agrikan.v14i2.939

Abstract

This study aims to measure and determine the sustainability status of large pelagic fisheries from a sustainability perspective according to ecological, economic, social, technological, and legal/institutional dimensions and formulate appropriate strategies in order to support the sustainability of large pelagic fisheries, according to ecological, economic, social, technological, and legal/institutional dimensions in South Halmahera Regency. The method used is a survey method and quantitative descriptive with analytical tools, RAPFISH and AHP analysis. The results of the analysis show that the sustainability of the ecological and legal dimensions and institutions of large pelagic fisheries have sustainability indexes of 64.30 and 63.71, respectively. Meanwhile, the economic, social and technological dimensions have a sustainability index of 45.41, 49.31 and 42.29, respectively. The formulation of the strategy for developing large pelagic fisheries in South Halmahera district is increasing the welfare of fishing actors, improving the production marketing system, developing environmentally friendly fishing technology, increasing productivity and efficiency of sustainable fishing, and developing legal and institutional capacity for pelagic fisheries.