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All Journal Insan Cita Jurnal Pengabdian Kepada Masyarakat
Luawo, Fadilah
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Agriculture, Biological Sciences & Forestry Economics, Econometrics & Finance Environmental Science Public Health Social Sciences

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IMPLEMENTASI PELATIHAN PRODUK UMKM BONCABE DAN KERIPIK PISANG DALAM DUKUNGAN EKONOMI KREATIF MASYARAKAT DESA BUBALANGO, KECAMATAN SUMALATA TIMUR, KABUPATEN GORONTALO UTARA K. Martam, Nurmin; Suryansyah R. Waraga, Moh.; Azis Van Gobel, Abd.; Rivaldi Husain, Moh.; Rumampuk, Firman; Kadir, Maimun; Herawati Polint, Sri; Putri Assyifa Salihi, Najwa; Pou, Aprilian; Luawo, Fadilah; Nadia Amango, Nur
Insan Cita : Jurnal Pengabdian Kepada Masyarakat Vol. 8 No. 2 (2026): Agustus 2026-Insan Cita: Jurnal Pengabdian Kepada Masyarakat
Publisher : Universitas Gorontalo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32662/insancita.v8i2.4494

Abstract

Micro, Small, and Medium Enterprises (MSMEs) are productive business units capable of absorbing labor and serving as the backbone of the community's economy. Meanwhile, training can be defined as the process of providing skills, knowledge, and experience to enhance individual capabilities in a particular field. The creative economy itself is an economic system based on community ideas, creativity, and innovation to create added value.This study aims to examine the implementation of training for MSME products, such asBonCabe(chilli chips) and banana chips, in Bubalango Village, East Sumalata District. The research method used was descriptive qualitative, using observation, interviews, and documentation. The results showed that the training improved community skills in product processing, packaging, and digital marketing. Through this activity, the Bubalango Village community was able to develop local potential and support the growth of the creative economy in their area. keywords:MSMES, training, bon cabe, banana chips, creative economy
Co-Authors Azis Van Gobel, Abd. Herawati Polint, Sri K. Martam, Nurmin Kadir, Maimun Nadia Amango, Nur Pou, Aprilian Putri Assyifa Salihi, Najwa Rivaldi Husain, Moh. Rumampuk, Firman Suryansyah R. Waraga, Moh.