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Market Day sebagai Sarana Belajar dalam Memotivasi Minat Wirausaha Siswa-Siswi MTs Nurul Ihsan di Kecamatan Muaragembong Sri Hapsari Wijayanti Hapsari; Ari Setiyaningrum; Lina Salim; Aurelia Christaline Firmansyah; Fannycia
LOSARI: Jurnal Pengabdian Kepada Masyarakat Vol. 8 No. 2 (2026): Agustus 2026
Publisher : LOSARI DIGITAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53860/losari.v8i2.668

Abstract

Given the importance of entrepreneurship, secondary education has increasingly incorporated it into the curriculum. However, at MTs Nurul Ihsan in Muaragembong District, Bekasi Regency, West Java, entrepreneurship has not yet been implemented in either formal learning. This activity aims to foster an early interest in entrepreneurship among MTs Nurul Ihsan students. The activities took place from March to June 2026 and comprised three stages: socialization, implementation, and monitoring and evaluation. Implementation involved entrepreneurship education and a practical “Market Day 2026” event. Educational sessions included lectures, case studies, Q&A, and ice-breaking activities. Market Day 2026 was held twice. In the first session, student groups sold food or beverages using provided startup capital; they competed based on criteria such as food/drink materials, packaging, taste, marketing, sales volume, teamwork, and communication. In the second session, the school allowed students involved in the Student Council (OSIS) to sell products again. Test results showed an increase in the average score from 79.17 (pre-test) to 84.58 (post-test)—a rise of 5.41 points—placing the performance in the “good” category. Evaluation from Google Forms revealed that 55% of students were interested in entrepreneurship, 38% were undecided, and 7% were uninterested. Those interested expressed a preference for snacks and resellers. Furthermore, the personality traits revealed aligned with the characteristics of an entrepreneur. This initiative should be further developed to cultivate entrepreneurial interest through sustained education and mentoring focused on entrepreneurship and soft skills.