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ANALISIS PENGUKURAN KINERJA DENGAN PENDEKATAN VALUE FOR MONEY PADA KANTOR KEMENTRIAN AGAMA KABUPATEN POSO TAHUN 2013-2014 Pancanugraha, Indra
Katalogis Vol 5, No 6 (2017)
Publisher : Katalogis

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (257.358 KB)

Abstract

This research aims to anlyze the performance of the Department of Religious Affairs of Poso in 2013 to 2014 with Value For Money Approach based on the elements of economy, efficiency, and effectiveness. Based on the value for money approach from economics aspect, the department of religious affairs has been conducting its programs economically, these include: managerial support program and other technical issues, Islamic community guidance program, Islamic education program, Christian community guidance program, and program of hajj and umroh. All these programs achieved their objectives eccept program of hajj and umroh, which output is not reached. Performance from efficiency element shows that the office has been running its programs efficiently, program of managerial support program and the other technical issue, and Islamic community gudance program have achieved their output; Islamic education program and Christian comunity guidance program has been running quite efficiently with output performance achieved; meanwhile, program of hajj and umroh has been running highly efficient but the output is unreached. The results from effectiveness element show that the office of religious affairs has been running its program pretty efective;these include managerial support and other technical issues; while Islamic community guidance, Islamic education program and Christian guidance program are efectively implemented; program hajj and umroh is inefective.
Innovation Capability: The Role of Positional Advantage, Visual Aesthetics, and Generational Cohort in SMEs’ Competitiveness Pancanugraha, Indra; Bachri, Syamsul; Wahyuningsih; Syamsuddin; Sutomo, Maskuri
Jurnal Aplikasi Manajemen Vol. 23 No. 3 (2025)
Publisher : Universitas Brawijaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/

Abstract

In competitive markets, innovation capability is critical in enhancing marketing strategies. The present study analyzes the effect of innovation capability on marketing performance outcome with visual aesthetics and positional advantage as mediating variables, and generational cohort as a moderating variable. The population of this study comprised 113 respondents from weaving and batik small-to-medium enterprises (SMEs) in Central Sulawesi, who were selected through a census sampling method. The data were collected through the administration of questionnaires and subsequently analyzed using the Smart PLS 4 application to evaluate the relationships in the conceptual model. The findings suggest that innovation capability exerts a negative and non-significant influence on marketing performance. However, visual aesthetics and positional advantage have been shown to significantly enhance the impact of innovation capability on marketing performance. Subsequent findings demonstrate that visual aesthetics significantly enhances positional advantage. The generational cohort substantially moderates the relationship between innovation capability and marketing performance. This study posits that when employed as a marketing strategy, local wisdom can be a source of competitive advantage by leveraging visual elements derived from unique cultural symbols. As evidenced by the study's findings, this approach can be convenient in dynamic marketplaces where imitation is challenging. Generational groups exhibit divergent capacities for innovation within small- and medium-sized enterprises (SMEs), which can result in disparities in their ability to attain competitive advantage.