<![CDATA[Micro, Small, and Medium Enterprises (MSMEs) play an important role in supporting economic growth and providing various food, beverage, and processed products to the community. Along with the development of MSMEs, halal assurance has become an important aspect that needs to be considered by business actors, particularly in providing certainty and protection for consumers. Halal certification is not only related to compliance with legal requirements but also serves as a form of assurance for consumers and can increase consumer trust and the competitiveness of MSME products. This community service activity aimed to increase MSME actors' understanding of the importance of halal product assurance, the benefits of halal certification, and the procedures for applying for halal certification. The activity was conducted through socialization, educational presentations, discussions, and question-and-answer sessions. The materials covered the concept of halal product assurance, the legal basis for halal certification, the benefits of certification for MSMEs, application requirements, and an introduction to the halal certification process through the SIHALAL system. The activity is expected to increase awareness among MSME actors regarding the importance of ensuring that the materials and production processes used comply with halal requirements and encourage business actors to obtain halal certification. Through improved understanding, MSMEs are expected to increase consumer confidence, expand market access, and strengthen the competitiveness of their products in a sustainable manner.]]>
