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All Journal Indonesian Journal of Learning Education and Counseling Jurnal Pendidikan Teknologi Informasi dan Komunikasi
Yussi Anggraini
Universitas Negeri Yogyakarta
Computer Science & IT Education Social Sciences Other

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Strengthening Edu-Tourism Marketing Communication for Stingless-Bee Farmers: A Community Action Research at KTH Madu Sari, Gunungkidul Nuryake Fajaryati; Pipit Utami; Putu Sudira; Yussi Anggraini; Rangga Bayu Rinawan; Ristianawati Dwi Utami; Budi Setiawan
JENTIK : Jurnal Pendidikan Teknologi Informasi dan Komunikasi Vol. 5 No. 2 (2026): Jurnal Pendidikan Teknologi Informasi dan Komunikasi
Publisher : CV Media Inti Teknologi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58723/jentik.v5i2.712

Abstract

Purpose of Study: This research on community service program aims to accompany and empower the KTH Madu Sari forest farmer group as the community partner in Katongan Village, Nglipar District, Gunungkidul Regency, by strengthening productive communication skills, utilizing artificial intelligence and augmented reality, and mentoring community-based edu-tourism and digital marketing practices based local needs. From the outset, the partner faced challenges, including limited active member participation, centralized educational roles held by the group leader, low digital literacy, and dependence on external honey suppliers. Methodology: The program was implemented using a Community Action Research approach across three cycles, encompassing participatory planning, training and co-creation, and implementation with reflection. Concrete activities included step-by-step public speaking training using a structured rubric, collaborative development of simple promotional media assisted by artificial intelligence tools, integration of augmented reality content into edu-tourism packages, and hands-on mentoring in stingless-bee colony management and social media-based marketing activation. Main Findings: The results demonstrate improvements in members’ communication performance based on the public speaking rubric, the emergence of two new edu-tourism instructors, increased honey production capacity, and the establishment of more organized digital marketing channels. Practically, this program contributes to decentralizing educational and marketing roles within the group, reducing reliance on external suppliers, and forming a contextual, technology-enabled learning and entrepreneurship ecosystem. Novelty/Originality of This Study: This empowerment model offers a replicable framework for other rural, resource-based community groups seeking sustainable capacity development.
Students’ Perceived Teacher Readiness and Student Satisfaction as Predictors of AI Integration in Indonesian Vocational High Schools Nuryake Fajaryati; Pipit Utami; Putu Sudira; Mohd. Erfy Bin Ismail; Yussi Anggraini; Rangga Bayu Rinawan; Budi Setiawan
Indonesian Journal of Learning Education and Counseling Vol. 9 No. 1 (2026): September (Article In Progress)
Publisher : ILIN Institute Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31960/ijolec.v9i1.3418

Abstract

Meaningful artificial intelligence (AI) integration in vocational education involves not only technical infrastructure but also students’ perceptions of teacher readiness and their learning experiences. However, evidence explaining how these factors are associated with AI integration in Indonesian vocational high schools remains limited. This study aimed to examine the direct and mediated relationships among students’ perceived teacher readiness, student satisfaction, and AI integration. A cross-sectional explanatory survey was conducted with students from five public and private vocational high schools in Yogyakarta. Of 105 questionnaires distributed, 99 complete responses were analysed. Participants were recruited through teacher-facilitated sampling. Quantitative data were analysed using partial least squares structural equation modelling, while open-ended responses were analysed through descriptive thematic coding to contextualise the findings. Students’ perceived teacher readiness was positively associated with AI integration and student satisfaction, while student satisfaction was positively associated with AI integration. Student satisfaction partially mediated the relationship between perceived teacher readiness and AI integration. The model explained 32.4% of the variance in student satisfaction and 68.1% in AI integration. Open-ended responses highlighted pedagogical judgement, practical professional development, ethical validation, equitable access, rapid feedback, and practice-oriented simulation. The conclusions are limited to student perceptions and the participating schools in this context.  
Co-Authors Budi Setiawan Mohd. Erfy Bin Ismail Nuryake Fajaryati Nuryake Fajaryati Pipit Utami Putu Sudira Rangga Bayu Rinawan Ristianawati Dwi Utami