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Journal : Journal Publicuho

PENGARUH BUDAYA ORGANISASI DAN KEPUASAN KERJA TERHADAP KINERJA DENGAN PENEMPATAN KERJA SEBAGAI VARIABEL MODERASI Nabila Ulfa Walmi; Hafiz Rahman; Yulihasri
Journal Publicuho Vol. 7 No. 1 (2024): February - April - Journal Publicuho
Publisher : Halu Oleo University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35817/publicuho.v7i1.336

Abstract

This research aims to obtain empirical evidence regarding the influence of organizational culture and job satisfaction on ASN performance with job placement as a moderating variable. This research was conducted at RSUD dr. Sadikin Pariaman. The sampling technique is a sampling technique, namely Stratified Proportional Sampling. This technique uses the number of samples taken from each stratum against the number of elements in each stratum so that the total sample is 103 ASN consisting of the management, the medical, the paramedic, and the support department. The analysis method used is descriptive statistical analysis using SmartPLS 3.0. Based on the results of research testing, it shows that organizational culture has insignificant effect on performance; job satisfaction has a positive and significant effect on performance; job placement has a positive and significant effect on performance; organizational culture and job satisfaction has a positive and significant effect with job placement as a moderating variable. Based on the results, the R square value of 0.434 means 43.4% of the ASN performance at dr. RSUD. Sadikin is explained by the variables organizational culture, job satisfaction, and job placement. Meanwhile, the remaining 56.6% was influenced by other variables not explained in this research.
THE INFLUENCE OF GREENWASHING PERCEPTION AND WORD-OF-MOUTH TOWARD GREEN PURCHASE INTENTION ON SINGLE-USE PLASTIC PRODUCTS Nurul Marliza Putri Hesti; Hafiz Rahman; Donard Games
Journal Publicuho Vol. 7 No. 3 (2024): August - October - Journal Publicuho
Publisher : Halu Oleo University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35817/publicuho.v7i3.479

Abstract

The background of this research is the misleading eco-friendly claim made by manufacturers of products with disposable packaging (Single-Use Plastic Products). These practices are referred to as greenwashing. The purpose of this study is to examine the impact of greenwashing perceptions and word-of-mouth on green purchase intention towards environmentally friendly products on products that use Single-Use plastic packaging, especially bottled mineral water products (Air Minum dalam Kemasan/AMDK). The research method uses a quantitative approach. The sampling technique uses purposive sampling, where respondents are selected by considering certain criteria. The number of samples in this study was 160 respondents who live in Padang City, Indonesia. The data collection technique uses a survey method with questionnaires both online and offline. The data processing method uses Structural Equation Modeling - Partial Least Square (SEM-PLS) v4. The results showed that greenwashing perception has a negative effect on green purchase intention. This means that the higher the greenwashing perception of consumers, the lower their intention to purchase disposable packaging products. Meanwhile, word-of-mouth has a positive and significant effect on green purchase intention.
ILLEGAL ENTREPRENEUR: NECESSITY BASE ENTREPRENEUR OR OPPORTUNITY BASE ENTREPRENEUR (Exploratory Study of Illegal Entrepreneurship in Padang City) Riko Putra; Hafiz Rahman; Alfitman
Journal Publicuho Vol. 7 No. 3 (2024): August - October - Journal Publicuho
Publisher : Halu Oleo University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35817/publicuho.v7i3.495

Abstract

The development of business opportunities and life demands have led many entrepreneurs to operate illegally, including those in Padang City, West Sumatra. This study aims to understand the motivations behind illegal entrepreneurs in Padang City, West Sumatra, for starting their businesses. The research employs a qualitative method using thematic analysis with NVivo 12 Plus software for data processing. The findings reveal that the motivations for illegal entrepreneurship in Padang City are driven partly by necessity (Necessity-Based Entrepreneur) and partly by the recognition of business opportunities (Opportunity-Based Entrepreneur). Necessity-based illegal entrepreneurship is observed in the sand mining sector and the counterfeit products sector. Conversely, opportunity-based entrepreneurship is identified in the thrifting sector and also in the counterfeit products sector. Additionally, the study finds that some illegal entrepreneurs are driven by personal interests or comfort, particularly in the thrifting and sand mining sectors. Generally, illegal businesses in Padang City operate without permits and do not pay taxes. A portion of these entrepreneurs are unaware of the legal consequences of their activities, while others are cognizant of the potential repercussions of engaging in illegal businesses.
EKSPLORASI FAKTOR PENGHAMBAT DALAM MENGADOPSI GREEN MARKETING PRACTICES PADA IKM RENDANG DI KOTA PADANG Nadya Aulia; Maruf; Hafiz Rahman
Journal Publicuho Vol. 7 No. 4 (2024): November - January - Journal Publicuho
Publisher : Halu Oleo University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35817/publicuho.v7i4.556

Abstract

The purpose of this study is to explore the inhibiting factors in the implementation of green marketing practices in rendang SMEs in Padang City. This study uses a qualitative method that aims to obtain a clear picture of a problem, which will be focused on collecting data or information on the object. The results of the research findings and the results of the NVivo 12 plus Project Map analysis, various obstacles felt by SMEs actors to implement green marketing practices, namely government regulations, resources, organizational management, costs and awareness. This is due to the lack of involvement in long-term environmental concerns when producing products. In general, SMEs in rendang businesses focus more on the taste of food, product durability and good quality to reach consumers. In this case, there is no involvement in environmental aspects to minimize environmental impacts ranging from products, production sites, and price to product promotions.
STUDI EKSPLORASI PALMISTRY DAN FINGER PRINT SEBAGAI GAMBARAN INDIVIDUAL PERSONALITY DALAM POLA ENTREPRENEURIAL DECISION MAKING Malikah Luqiana Varini; Hafiz Rahman; Rahmi Fahmy
Journal Publicuho Vol. 8 No. 1 (2025): February - April - Journal Publicuho
Publisher : Halu Oleo University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35817/publicuho.v8i1.682

Abstract

This research explores how individual entrepreneurs' personalities can be mapped through palmistry and fingerprint analysis to understand their decision-making patterns. Using an exploratory qualitative approach, this study identifies the linkages between these biometric characteristics and decision-making methods, such as effectuation and causality. The results show that certain patterns in palmistry, such as hand types (fire, earth, air, and water) and life lines, and fingerprints, such as loop, arch, and whorl patterns, provide significant insights into entrepreneurs' personalities. For example, fire hand types reflect courage and creativity, which encourage innovative decisions, while earth hand types are more conservative, favouring stability and planning. The fingerprint patterns also provide additional insights into the personality dimensions that influence how entrepreneurs deal with business challenges.