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All Journal Ganec Swara
Yani Rosita Sarlan
Program Studi Ilmu Komunikasi, Universitas 45 Mataram

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Representasi Anak Indonesia dalam Film Animasi Jumbo: Representation of Indonesian Children in the Animated Film Jumbo Sandi Justitia Putra; Irma El-Mira Husbuyanti; Anisa Purwa Ningrum; Yani Rosita Sarlan
Ganec Swara Vol. 20 No. 3 (2026): September 2026
Publisher : Yayasan Al-Amin Qalbu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59896/gara.v20i3.800

Abstract

This study examines the representation of Indonesian children in the animated film JUMBO (2025) using Roland Barthes’ semiotic approach from a communication studies perspective. Animated film is viewed as a media text that produces meaning and transmits cultural values. Employing a qualitative interpretive method, data were collected through non-participant observation and analysis of visual and narrative signs. The analysis focuses on denotation, connotation, and myth. The findings indicate that JUMBO represents Indonesian children as innocent and imaginative, courageous and independent, and oriented toward collectivity and social care. At the myth level, these representations naturalize an ideology of Indonesian children as a creative, resilient future generation. This study highlights the significance of local animated films in shaping children’s identity and cultural values
Co-Authors Anisa Purwa Ningrum Irma El-Mira Husbuyanti Sandi Justitia Putra