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All Journal LOYALITAS: Jurnal Pengabdian Kepada Masyarakat
Supratiana Rahayu
Universitas Jember

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Pemberdayaan Masyarakat Desa Sucopangepok Kabupaten Jember Melalui Pengembangan dan Pemasaran Produk Sedotan Bambu Nita Kuswardhani; Haidar Ali; Syafiya Zata Yumni; Supratiana Rahayu; Bima Arya Nugraha; Khosyi Larasati R; Abdillah Faqih A; Luthfi Afrilia Khumairoh; Enggar Lantang Mahendra
LOYALITAS: Jurnal Pengabdian Kepada Masyarakat Vol. 6 No. 2 (2023): November 2023
Publisher : Universitas KH. Mukhtar Syafaat (UIMSYA)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30739/loyalitas.v6i2.2527

Abstract

The “Hibah Mahasiswa Berdesa” Program (Promahadesa) is conducted in Sucopangepok Village, Jelbuk District, Jember Regency, which has potential of bamboo. Based on observation results, the use of bamboo as a potential for maked bamboo straws hasn't been utilized optimally. There is a main problem, that is the ability to market products and expand information is limited. In addition, the marketing area for bamboo straws isn't wide enough. Through the “Hibah Mahasiswa Berdesa” program (Promahadesa) will be assisted in optimize the  marketing of bamboo straws and improve the marketing system.  This activity realized use of technology web communication and digital marketing to improve product visualization. The implementation stage with socialization regard the application of digital marketing, marketplace to the practice of its use. The expected results after the training indicate an expanded  customer accept of bamboo straws.  So, optimal development and marketing of bamboo straws can improve the community’s economy
Pemberdayaan Masyarakat Desa Melalui Teknologi Foam Mat Drying Sebagai Alternatif Pengolahan Jeruk Siam (citrus nobilis) di RW 07 Desa Mundurejo Umbulsari Jember Andi Eko Wiyono; Herlina Herlina; Supratiana Rahayu
LOYALITAS: Jurnal Pengabdian Kepada Masyarakat Vol. 7 No. 1 (2024): Mei 2024
Publisher : Universitas KH. Mukhtar Syafaat (UIMSYA)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30739/loyalitas.v7i1.2962

Abstract

Mundurejo Village is one of the villages located in the westernmost region of Umbulsari District, Jember Regency which has quite a large local fruit potential, namely Siamese oranges (citrus nobilis). Foam Mat Drying technology can be used as a new breakthrough for processing Siamese oranges into powdered drinks. The approach used in this service is the Participatory Rural Appraisal (PRA) method. This approach emphasizes the involvement of target communities in activities as a whole, both individually and in groups. The results of local fruit processing are expected to have high added value. In general, partners understand and can practice foam mat drying technology well.
Co-Authors Abdillah Faqih A Andi Eko Wiyono, Andi Eko Bima Arya Nugraha Enggar Lantang Mahendra Haidar Ali Herlina Herlina Khosyi Larasati R Luthfi Afrilia Khumairoh Nita Kuswardhani Syafiya Zata Yumni