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All Journal MARSEGU : Jurnal Sains dan Teknologi
Safir Kusnadi
Jurusan Kehutanan, Fakultas Pertanian, Universitas Pattimura, Ambon, Indonesia
Agriculture, Biological Sciences & Forestry Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Civil Engineering, Building, Construction & Architecture Engineering

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PERKEMBANGAN PRODUKSI DAN PEMASARAN MINYAK KAYU PUTIH PADA INDUSTRI PENYULINGAN UD. KETEL PARIGI  DESA SAWA. BURU Safir Kusnadi; Mersiana Sahureka; Troice E. Siahaya
MARSEGU : Jurnal Sains dan Teknologi Vol. 3 No. 6 (2026): MARSEGU : Jurnal Sains dan Teknologi
Publisher : PT. BARRINGTONIA ASIATICA LESTARI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.69840/marsegu/3.6.2026.625-644

Abstract

This study aims to analyze the development of cajuput oil production and marketing, as well as the factors influencing them, at the UD. Ketel Parigi refining industry in Sawa Village, Lilialy District, Buru Regency. The research was conducted in June 2025 using observation, interviews, and documentation studies. Data were obtained from the key respondent, namely the owner of UD. Ketel Parigi. Data were analyzed quantitatively using index numbers to analyze fluctuations in the production and marketing of cajuput oil, and qualitatively through descriptive analysis. The results showed that cajuput oil production during the 2020–2024 period fluctuated, driven by raw material availability. Cajuput oil production experienced significant fluctuation in 2021 at 2,183,000 ml with an index number of 69%. The selling price of cajuput oil increased from IDR 120,000 per bottle (600 ml) in 2020 to IDR 200,000 per bottle in 2024. The marketing system applied is a direct marketing channel from producer to consumer. Factors influencing production and marketing include the availability of raw materials, labor, production equipment, selling prices, and promotion.
Co-Authors Mersiana Sahureka Troice E. Siahaya