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All Journal Jurnal Nuansa Akademik: Jurnal Pembangunan Masyarakat
Ahmad Dwi Mulyatno
Politeknik API Yogyakarta Indonesia
Religion Civil Engineering, Building, Construction & Architecture Education Law, Crime, Criminology & Criminal Justice Social Sciences

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Persamaan Pada Pokoknya Sebagai Instrumen Perlindungan Merek Terkenal: Analisis Normatif Atas Kepastian Hukum di Indonesia Ahmad Dwi Mulyatno
Nuansa Akademik: Jurnal Pembangunan Masyarakat Vol. 11 No. 2 (2026): In Progress
Publisher : Lembaga Dakwah dan Pembangunan Masyarakat Universitas Cokroaminoto Yogyakarta (LDPM UCY)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47200/jnajpm.v11i2.3874

Abstract

Trademark protection is part of the innovation-based economic development ecosystem. This study analyzes the legal construction of well-known trademark protection through the concept of “similarity in essence” and the degree of legal certainty in its application in Indonesia. This study analyzes the construction of protection for well-known trademarks through the concept of "essential similarity" and the level of legal certainty regarding its application in Indonesia. This normative legal research—employing statutory, conceptual, case-based, and historical approaches—reveals that protection for well-known trademarks is available through both preventive and repressive mechanisms, yet the parameters for determining "essential similarity" lack full uniformity. Assessment should consider dominant elements, visual and phonetic similarity, the relationship between goods or services, trademark reputation, likelihood of confusion, and bad faith.
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