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All Journal Almana : Jurnal Manajemen dan Bisnis Online Learning in Educational Research
Siti Rahayu
Universitas Surabaya, Indonesia
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education

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Users’ Experience in Social Media–Supported Sustainable Fashion Practicum at Universities Siti Zahro; Tri Sagirani; Hany Mustikasari; Siti Rahayu; Didik Nurhadi; Dian Retnasari; Hapsari Kusumawardhani; Putu Agus Mayuni; Asri Andarini Nurlita; Nur Cahyaningrum; Ida Ayu Reviena Damasanti
Online Learning In Educational Research (OLER) Vol. 6 No. 3 (2026): Online Learning in Educational Research
Publisher : CV FOUNDAE

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58524/oler.v6i3.1352

Abstract

The growing integration of social media into practice-based learning raises questions about how effectively different platforms support sustainability competencies in fashion education. However, empirical evidence on their distinct roles in ideation, procedural learning, and sustainability competencies remains limited. This study examines students’ experiences with Pinterest and YouTube in a sustainable fashion practicum. Using descriptive and case study methods, data were collected from 143 undergraduate fashion students across four universities through the User Experience Questionnaire, practicum observations, and semi-structured interviews with 12 participants. Quantitative data were analysed using descriptive statistics, while qualitative data were examined using an interactive analysis model. The findings showed excellent attractiveness, pragmatic quality ranging from bad to above average, low dependability, and hedonic quality ranging from above average to excellent, indicating inconsistencies in instructional reliability. Pinterest primarily supported ideation and conceptual exploration, whereas YouTube facilitated procedural learning and technical execution. Incomplete instructional content created gaps between conceptual ideas and practical implementation. Visual exploration, practical application, and critical evaluation of digital resources contributed to sustainability competencies. Effective implementation requires structured instructional scaffolding, curated content, and activities that strengthen critical digital literacy.
The Influence of Website Design, Reliability, and Perceived Ease of Use on E-Retention through the Mediating Roles of E-Trust and E-Satisfaction Priskilla Maurin Wijaya Tanjung; Siti Rahayu; Fitri Novika Widjaja
Almana : Jurnal Manajemen dan Bisnis Vol. 9 No. 3 (2025): December
Publisher : Bandung: Prodi Manajemen FE Universitas Langlangbuana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36555/almana.v9i3.2956

Abstract

This study investigates the effects of website design, reliability, and perceived ease of use on customer e-retention in Indonesian e-commerce marketplaces, incorporating customer e-trust and e-satisfaction as dual mediators. Using a quantitative, causal research design, data were collected through an online survey from 294 users of major e-commerce websites, including Shopee, Tokopedia, Lazada, Blibli, and Bukalapak. The analysis was conducted using Partial Least Squares Structural Equation Modeling (PLS-SEM) with SmartPLS 4.0. Results reveal that website design significantly enhances both customer e-trust and e-satisfaction but does not directly influence e-retention. Reliability has a significant direct and indirect effect on e-retention through trust, while perceived ease of use impacts e-retention primarily through satisfaction. Furthermore, customer e-trust significantly mediates the effects of website design and reliability on e-retention, whereas customer e-satisfaction mediates the effects of website design and perceived ease of use. The model explains 69.6% of the variance in customer e-retention, demonstrating substantial explanatory power. This research contributes to the understanding of how interface quality and psychological mechanisms jointly drive long-term customer behavior in e-commerce. Practically, the findings highlight the importance of enhancing visual design, maintaining service reliability, and simplifying usability to strengthen trust, elevate satisfaction, and sustain customer loyalty.
Co-Authors Asri Andarini Nurlita Didik Nurhadi Fitri Novika Widjaja Hany Mustikasari Hapsari Kusumawardhani Ida Ayu Reviena Damasanti Nur Cahyaningrum Priskilla Maurin Wijaya Tanjung Putu Agus Mayuni Retnasari, Dian Siti Zahro Tri Sagirani