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All Journal Dalwa Islamic Economic Studies: Jurnal Ekonomi Syariah
Murni Husna
Universitas Islam Tribakti Lirboyo Kediri
Religion Economics, Econometrics & Finance Other

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Pengaruh Kualitas Pelayanan Terhadap Consumer Satisfaction Dimediasi Minat Pembelian Murni Husna; Iva Khoiril Mala; Sutantri Sutantri
Dalwa Islamic Economic Studies: Jurnal Ekonomi Syariah Vol. 2 No. 2 (2023): December
Publisher : Program Studi Ekonomi Syariah Institut Agama Islam Darullughah Wadda'wah

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38073/dies.v2i2.1369

Abstract

The research aims to find out the influence of service quality on customer satisfaction and purchase interest in the case study of Pak No meatball stall. This research was conducted on all customers who bought meatballs at that place. With a population of 100 people and a sample of 78 people. In taking samples, researchers used purposive sampling techniques. The data analysis technique uses Simple Linear Regression analysis using the SPSS 29.01 for Windows application. Based on the results of this research data analysis, it is known that service quality influences customer satisfaction or customer comfort. This can be seen from the significance value of 0.001 < 0.05.
Co-Authors Iva Khoiril Mala Sutantri Sutantri