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All Journal Daya Saing : Jurnal Ilmu Manajemen
Meri Nandani
Fakultas Ekonomi dan Bisnis, Universitas Potensi Utama, Medan, Indonesia
Decision Sciences, Operations Research & Management Other

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PENGARUH MOTIVASI, KOMPENSASI, DAN PELATIHAN KERJA TERHADAP KINERJA KARYAWAN SALES PADA PT TELKOMSEL CABANG LUBUK PAKAM Meri Nandani; Yusriadi Yusriadi
Jurnal Daya Saing Vol. 12 No. 3 (2026): JURNAL DAYA SAING
Publisher : Komunitas Manajemen Kompetitif

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35446/dayasaing.v12i3.3118

Abstract

This study examines the effects of work motivation, compensation, and training on sales employee performance at PT Telkomsel Lubuk Pakam Branch. A quantitative associative approach was used. The population consisted of 53 permanent sales employees, all of whom were included through saturated sampling. Data were collected using a Likert-scale questionnaire and company documentation, then analyzed using descriptive statistics, validity and reliability tests, classical assumptions, multiple linear regression, t-test, F-test, and coefficient of determination. Motivation had a positive and significant effect on performance (B=0.287; β=0.283; t=2.012; p=0.050), compensation had a positive and significant effect (B=0.770; β=0.748; t=3.921; p<0.001), while training had a significant negative effect (B=-0.488; β=-0.446; t=-2.100; p=0.041). Simultaneously, the three predictors significantly affected performance (F=7.901; p<0.001). R² was 0.326 and Adjusted R² was 0.285. Compensation was the strongest predictor. The negative training coefficient highlights the importance of training-job fit, delivery methods, transfer of learning, and training-time management in sales work. Keywords: work motivation; compensation; training; employee performance; sales
Co-Authors Yusriadi Yusriadi