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All Journal Morfologi : Jurnal Ilmu Pendidikan, Bahasa, Sastra dan Budaya
Aulia Sintia Pramesthi
Universitas Sebelas Maret Surakarta
Arts Humanities Education Languange, Linguistic, Communication & Media

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Pengembangan Kerangka Konseptual Pembelajaran Literasi Visual pada Materi Desain Poster di SMA: Integrasi Analisis, Produksi, dan Refleksi Visual Aulia Sintia Pramesthi; Sri Yamtinah; Deny Tri Ardianto
Morfologi : Jurnal Ilmu Pendidikan, Bahasa, Sastra dan Budaya Vol. 4 No. 5 (2026): October: Morfologi: Jurnal Ilmu Pendidikan, Bahasa, Sastra dan Budaya
Publisher : Asosiasi Periset Bahasa Sastra Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/morfologi.v4i5.3084

Abstract

Visual literacy is a multidimensional competency encompassing the ability to interpret, produce, and evaluate visual representations. Poster design instruction in senior high school requires a conceptual framework that systematically connects these competencies with learning activities and assessment indicators. This study aims to formulate a conceptual framework for visual literacy learning in senior high school poster design through the integration of visual analysis, production, and reflection. A qualitative approach was employed through a focused integrative literature review of eight core publications, supported by relevant theoretical and empirical literature. The analysis involved information extraction, thematic categorization, cross-source comparison, and conceptual synthesis. The review resulted in a framework comprising three interconnected dimensions: visual analysis for interpreting visual elements and messages, visual production for constructing communication through design, and visual reflection for evaluating design decisions and refining artworks. These dimensions were operationalized through learning activities, competency indicators, and assessment evidence, including analysis worksheets, concepts, sketches, poster artworks, and records of reflection and revision. The proposed framework provides a conceptual foundation for poster design instruction that integrates visual interpretation, creation, and evaluation. Further validation and empirical investigation are required to examine its feasibility and effectiveness.
Co-Authors Ardianto, Deny Tri Sri Yamtinah