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All Journal Jurnal Manajemen DIVERSIFIKASI
Resta Irva Andari
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Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

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Pengaruh Harga, Fasilitas Dan Lokasi Terhadap Permintaan Resta Irva Andari; Yateno; Selamet Fuadi
Jurnal Manajemen DIVERSIFIKASI Vol. 6 No. 3 (2026): September
Publisher : Universitas Muhammadiyah Metro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24127/diversifikasi.v6i3.6825

Abstract

This study aims to determine and analyze the effect of price, facilities and location on residents' demand for Rusunawa Iringmulyo Metro City both partially and simultaneously. This research is quantitative research. The population in this study were residents who had settled in Rusunawa Iringmulyo Metro City, namely 108. The sampling technique in this study used purposive sampling technique and to calculate the number of samples using the Slovin formula, so that the number of samples in this study was 52. Data collection techniques using questionnaires, with data analysis using Validity Test, Reliability Test, Normality Test, Linearity Test, Homogeneity Test, Multiple Linear Analysis Test, Partial Test (T), Joint Test (F), R Determination Test, and Statistical Hypothesis Test. The results showed that partially price, facilities, and location, affect the demand of Iringmulyo Rusunawa residents of Metro City. Simultaneously, price, facilities, and location affect the demand for Iringmulyo Rusunawa residents of Metro City.
Co-Authors Selamet Fuadi Yateno