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All Journal Jurnal Pengabdian Masyarakat (Jupemas)
Estu Putera Negara Purwanto
Universitas Al-Irsyad Cilacap
Health Professions Immunology & microbiology Medicine & Pharmacology Nursing Public Health

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Optimalisasi Budidaya Scoby, Produksi Kombucha, Dan Strategi Pemasarannya Untuk Penguatan Ekonomi Ibu- Ibu Pkk Di Kelurahan Sidanegara Dede Yusuf; Yuniariana Yuniariana; Walidy Rahman Hakim; Sherly Amani; Nuh Al Mahdy Mahdy; Estu Putera Negara Purwanto
Jurnal Pengabdian Masyarakat (Jupemas) Vol. 7 No. 2 (2026): Oktober
Publisher : Universitas Bakti Tunas Husada

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36465/jupemas.v7i2.1929

Abstract

This program aims to improve the economic empowerment of PKK mothers in Sidanegara Village through the optimization of SCOBY cultivation, kombucha production, and marketing strategies. SCOBY cultivation training significantly increased participants’ understanding from 20% in the pre-test to 87% in the post-test, while understanding of marketing strategies improved from 50% to 91%. Participants were guided in standardizing kombucha production, including hygiene, taste, and food safety, as well as receiving training in branding, packaging design, and digital promotion. Continuous mentoring and periodic evaluation were conducted to ensure business sustainability. The program demonstrated that enhanced production and marketing skills can support sustainable income for PKK mothers and strengthen family and community economic resilience.
Co-Authors Dede Yusuf Nuh Al Mahdy Mahdy Sherly Amani Walidy Rahman Hakim Yuniariana Yuniariana