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All Journal PERSPEKTIF: Journal of Social and Library Science
Pagit Rimah Maulia
Universitas Islam Negeri Sumatera Utara, Indonesia
Humanities Languange, Linguistic, Communication & Media Library & Information Science Social Sciences

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Analysis of Canteen Vendors’ Perceptions and Challenges In The Implementation of The Free Nutritious Meal (MBG) Program at SMP Negeri 7 Medan Himalaya Kaiya Dinnata; Ahmad Rifqi Muzakki; Syakira Wiranda; Pagit Rimah Maulia; Reviza Putra Syarif
PERSPEKTIF: Journal of Social and Library Science Vol. 4 No. 2 (2026): August
Publisher : Academic Solution Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70489/perspektif.v4i2.1242

Abstract

The Free Nutritious Meal Program (Makan Bergizi Gratis/MBG) is a strategic social policy addressing malnutrition, stunting, and food access disparities among Indonesian students. While framed as a public health and educational intervention, its implementation carries significant socio-economic consequences for school canteen vendors, an actor group often overlooked in policy evaluations. Using a descriptive qualitative approach with purposive sampling, in-depth interviews, participatory observation, and documentation, this study examines canteen vendors' perceptions and challenges following MBG implementation at SMP Negeri 7 Medan. Data were analyzed through interactive reduction, presentation, and conclusion drawing, with validity ensured via triangulation. Findings reveal polarized vendor perceptions, ranging from critical-negative to adaptive, with some reporting income declines of roughly 50% due to shifting student consumption patterns. Although designed as an economically neutral intervention, MBG functions as a disruptor of local micro-markets, prompting menu diversification and efficiency strategies. Uneven policy socialization further reflects limited stakeholder inclusivity, underscoring the need for more participatory communication
Co-Authors Ahmad Rifqi Muzakki Himalaya Kaiya Dinnata Reviza Putra Syarif Syakira Wiranda