Sahrul Salingkat
Universitas Muhammadiyah Luwuk Banggai

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Internalizing Politeness Values Through TikTok Exposure in Shaping Adolescent Moral Doing: A Perspective of Thomas Lickona's Character Education Theory Nailah Alfarafisha Laiya; Sahrul Salingkat; Indri A. Hapid; Indah Baladil; Chairunnisa Djayadin
Al Yazidiy Jurnal Sosial Humaniora dan Pendidikan Vol. 8 No. 2 (2026): Al Yazidiy: Jurnal Sosial Humaniora dan Pendidikan
Publisher : LP3M KH Yazid Karimullah Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/ay.v8i2.2314

Abstract

The development of TikTok as a social media platform has made digital space one of the environments influencing adolescents’ character formation, including the value of politeness. This study aims to analyze the process of internalizing politeness values through exposure to TikTok, its influence on the formation of junior high school students’ moral doing, and its supporting and inhibiting factors based on Thomas Lickona’s character education theory. This study employed a library research method by reviewing relevant journal articles, books, and scientific documents published between 2020 and 2026. The data were analyzed through reduction, categorization, interpretation, and conceptual synthesis. The findings indicate that the internalization of politeness values through TikTok occurs through content exposure, imitation of content creators’ behavior, habituation of digital communication, and social interaction through comment and content-sharing features. This process develops from moral knowing and moral feeling to moral doing, reflected in the use of polite language, respect for others, ethical communication, and social concern. TikTok exposure can have positive effects through educational, religious, and anti-bullying content; however, it may also weaken politeness through rude content, negative trends, and excessive use. The formation of politeness is supported by family, teachers, social environment, digital literacy, and positive content, while limited guidance, permissive peer environments, and exposure to negative content become inhibiting factors. This study proposes the Digital Politeness Ecology Model for Adolescents as a conceptual framework for fostering polite character in the TikTok era.