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All Journal Journal of Creative Power and Ambition (JCPA)
Christy A. Lumintang
Universitas Negeri Manado, Indonesia
Economics, Econometrics & Finance

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The Effect of Makeup Use on Female Students’ Self-Confidence at Universitas Negeri Manado Christy A. Lumintang; Deetje Josephine Solang; Mike Angelina Kelly Lovihan
Journal of Creative Power and Ambition (JCPA) Vol. 4 No. 02 (2026): Journal of Creative Power and Ambition (JCPA)
Publisher : CV Edujavare Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70610/jcpa.2182

Abstract

This study examined whether makeup use significantly affects the self-confidence of female students in the 2023 cohort of the Faculty of Education and Psychology at Universitas Negeri Manado. A quantitative correlational approach was used with 80 female students selected from a population of 578 students. Data were collected through Likert-type questionnaires and analyzed using descriptive statistics, simple linear regression, and correlations for five makeup dimensions. The regression result was not statistically significant (B = −0.144, t = −0.815, p = .417), and makeup use explained only 0.8% of the variance in self-confidence (R² = .008). Correlations for skincare, base makeup, eye makeup, lip makeup, and blush/bronzer/highlighter were all weak, negative, and nonsignificant (p > .05). The findings indicate that makeup use was not a significant predictor of self-confidence in this sample. Self-confidence may be associated with broader psychological and social factors, including self-acceptance, perceived competence, social experience, and environmental support. The results should be interpreted within the limits of the sample and self-report design.
Co-Authors Deetje Josephine Solang Mike Angelina Kelly Lovihan