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Analisis Kepuasan Wisatawan dengan Pendekatan Bauran Pemasaran di Desa Wisata Rumah Dhome Nugroho, Dhimas Setyo
JURNAL MEDIA WISATA: Wahana Informasi Pariwisata Vol 17, No 2 (2019): Media Wisata
Publisher : Sekolah Tinggi Pariwisata AMPTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36276/mws.v17i2.313

Abstract

To be able to support the success of the tourist village destination, marketing activities can be done by using all marketing tools in the form of products, prices, locations, and promotions, which are often called the marketing mix to get tourist satisfaction so that it can result in long term prosperity. In this study, a closed questionnaire was given to tourists incidentally. Documentation and literature studies are carried out to support existing data. The data analysis technique uses multiple linear regression. The results showed that all marketing mix variables significantly influence tourist satisfaction both simultaneously and partially. In this study, the most influential variable in satisfaction is promotion.
PERANAN GENERAL AFFAIR DI SEBUAH HOTEL “STUDI KASUS : GENERAL AFFAIR DI HOTEL THE WESTLAKE RESORT YOGYAKARTA Nugroho, Dhimas Setyo; Indriyani, Nurnita
Jurnal Pariwisata Indonesia Vol 1 No 1 (2019): Jurnal ALTASIA (Februari)
Publisher : Program Studi Pariwisata - Universitas Internasional Batam

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (307.234 KB)

Abstract

Artikel ini membahas tugas General Affair di hotel The Westlake Resort Yogyakarta Hotel. Data dikumpulkan melalui wawancara, pengamatan dan dokumentasi. Artikel ini membahas lebih luas tentang tugas-tugas General Affair di hotel, masalah yang dihadapi, terutama dalam menghadapi kurangnya ruang penyimpanan seragam dan kurangnya stok seragam. Solusi dalam menghadapi masalah-masalah ini adalah menyimpan seragam di dalam gudang departemen Housekeeping dan bagi semua karyawan yang menggunakan seragam untuk mengisi formulir aset properti.
Pelatihan Pengolahan Makanan dengan Bahan Hasil Pertanian Masyarakat Wijayanti, Ani; Hari Putri, Emmita Devi; Mayasari, Citra Unik; Nurul Hakim, M Fathurrahman; Fiyan, Miftah Arif; Nugroho, Dhimas Setyo
Jurnal ABDIMAS PARIWISATA Vol 1, No 1 (2020): Jurnal Abdimas Pariwisata
Publisher : Sekolah Tinggi Pariwisata AMPTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (790.334 KB) | DOI: 10.36276/jap.284

Abstract

The Sosok Peak tourist destination in the village of Bawuran has abundant natural resources in the form of Moringa plants. Until now, the community has not been able to use Moringa plant to be used as a variety of processed products and has a resale value. This community service program aims to increase the knowledge and skills regarding the use of Moringa leaves. To train and grow an entrepreneurial spirit to the community so that it can improve the economy of the Bawuran village community. The targets of community service activity are the people of Bawuran village, Sosok Peak’s tourism manager and the merchants. The method used in this community service is carried out in several stages including identification, socialization, training and assistance. Community service has provided several benefits to the community, namely an increase in community knowledge about the benefits of Moringa and its use as well as introducing an entrepreneurial spirit. For traders, they can increase their knowledge about processing various food products that can be sold at Sosok Peak. For the tourism manager, this training can create a product image (typical food) for the Sosok Peak tourist destination.
Analisis Faktor-Faktor Yang Mempengaruhi Keputusan Investor Untuk Bertransaksi Di BEI Shar, Aan; Novrianda, Herry; Nugroho, Dhimas Setyo
Jurnal Doktor Manajemen (JDM) Vol 3, No 1 (2020): APRIL 2020
Publisher : Universitas Mercu Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22441/jdm.v3i1.10143

Abstract

Tujuan dari penelitian ini adalah untuk mengetahui faktor-faktor yang paling berpengaruh antara lain faktor budaya, faktor sosial, faktor personal dan faktor psikologis terhadap keputusan investor untuk melakukan perdagangan di BEI. Penelitian ini merupakan penelitian deskriptif, dengan populasi penelitian adalah investor komunitas Bengkulu yang bertransaksi di BEI dengan teknik pengambilan sampel menggunakan accidental sampling. Teknik analisis data yang digunakan adalah uji validitas dan reliabilitas serta analisis regresi linier berganda. Hasil penelitian ini adalah faktor budaya, sosial, pribadi dan psikologis secara parsial maupun simultan berpengaruh positif dan signifikan terhadap keputusan investor untuk bertransaksi di BEI. Faktor psikologis merupakan faktor yang paling dominan mempengaruhi keputusan investor untuk bertransaksi di BEI.