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All Journal LOSARI: Jurnal Pengabdian Kepada Masyarakat ProBisnis : Jurnal Manajemen Sanskara Manajemen dan Bisnis Jurnal Pengabdian Masyarakat Bangsa West Science Interdisciplinary Studies West Science Interdisciplinary Studies
Puspa, Leonora
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A Bibliometric Review of Creative Economy Entrepreneurship: Implications for Community Empowerment Strategies Judijanto, Loso; Puspa, Leonora; Thalib, Najdah
West Science Interdisciplinary Studies Vol. 2 No. 09 (2024): West Science Interdisciplinary Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsis.v2i09.1289

Abstract

This study presents a bibliometric review of creative economy entrepreneurship, focusing on its implications for community empowerment strategies. Using data from Google Scholar and Scopus, the analysis covers publications from 1997 to 2024. The VOSviewer software was used to conduct co-citation, keyword co-occurrence, and network mapping analyses to identify key research trends, influential authors, and emerging topics. Results show that "creative industry" is central to discussions, with frequent connections to themes like "local wisdom," "business development," and "digital transformation." The study highlights the growing importance of digital tools and sustainability in creative entrepreneurship, particularly in empowering marginalized communities. The analysis also reveals distinct author collaboration clusters, pointing to limited interdisciplinary interactions that could benefit from further exploration. Overall, the findings suggest that while creative economy entrepreneurship is a promising tool for community empowerment, more research is needed on digital inclusion, sustainability, and cross-disciplinary collaboration. This review contributes to the understanding of how creative industries can drive both economic growth and social empowerment.
Meningkatkan Kompetensi Guru SMA Negeri Buti Merauke Melalui Penggunaan Media Pembelajaran Interaktif dan Artificial Intelligence Thalib, Najdah; Puspa, Leonora; Situmorang, Prima Lestari
Jurnal Pengabdian Masyarakat Bangsa Vol. 2 No. 4 (2024): Juni
Publisher : Amirul Bangun Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59837/jpmba.v2i4.947

Abstract

Kegiatan pengabdian kepada masyarakat di SMP Negeri Buti pada 2 September 2023 bertujuan untuk meningkatkan keterampilan guru dalam menggunakan teknologi AI sebagai media pembelajaran interaktif. Melibatkan 7 guru dari berbagai bidang, pelatihan ini mencakup ceramah, demonstrasi, dan latihan praktis. Evaluasi menunjukkan tanggapan sangat positif dengan skor rata-rata 4,7, mengindikasikan peningkatan pemahaman dan kemampuan dalam menggunakan platform Teachmate AI dan Chat GPT. Guru-guru yang berpartisipasi mampu mengembangkan materi pembelajaran yang lebih interaktif dan menarik, serta termotivasi untuk terus meningkatkan kualitas pengajaran. Pelatihan ini diharapkan dapat meningkatkan minat dan motivasi siswa serta mendukung persiapan perangkat pembelajaran yang lebih baik. Hasil kegiatan ini sejalan dengan literatur yang menyatakan bahwa integrasi teknologi dalam pendidikan dapat meningkatkan efektivitas pembelajaran dan motivasi siswa, serta membawa perubahan positif di lingkungan sekolah.
Peran Kepercayaan dalam Memediasi Pengaruh Harga dan Kualitas Produk terhadap Niat Beli Ulang di E-commerce C2C Indonesia Judijanto, Loso; Hildawati, Hildawati; Mahmuddin, Mahmuddin; Tahapary, Grace; Puspa, Leonora
Sanskara Manajemen Dan Bisnis Vol. 3 No. 01 (2024): Sanskara Manajemen dan Bisnis (SMB)
Publisher : Eastasouth Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/smb.v3i01.485

Abstract

Penelitian ini menguji peran Kepercayaan dalam memediasi pengaruh Harga dan Kualitas Produk terhadap Niat Beli Ulang di e-commerce C2C (konsumen-ke-konsumen) Indonesia. Dengan menggunakan pendekatan kuantitatif, data dikumpulkan dari 190 partisipan melalui survei skala Likert (1-5), dan dianalisis menggunakan Structural Equation Modeling dengan Partial Least Squares (SEM-PLS 3). Hasil penelitian menunjukkan bahwa Harga dan Kualitas Produk memiliki pengaruh positif yang signifikan terhadap Niat Beli Ulang, dengan Kepercayaan bertindak sebagai mediator utama dalam hubungan ini. Secara khusus, Harga dan Kualitas Produk secara tidak langsung mempengaruhi Niat Beli Ulang melalui Kepercayaan, yang meningkatkan loyalitas konsumen dan perilaku pembelian ulang. Temuan ini menggarisbawahi pentingnya membangun kepercayaan di lingkungan e-commerce, di mana harga yang transparan dan kualitas produk yang tinggi sangat penting untuk membina hubungan jangka panjang dengan pelanggan. Studi ini menawarkan wawasan berharga bagi platform e-commerce dan penjual yang bertujuan untuk meningkatkan retensi pelanggan di pasar C2C.
Pengaruh Gaya Hidup dan Sikap Konsumen terhadap Keputusan Pengguna Jasa pada Ekspedisi JNE Merauke Puspa, Leonora
ProBisnis : Jurnal Manajemen Vol. 16 No. 3 (2025): June: Management Science
Publisher : Lembaga Riset, Publikasi dan Konsultasi JONHARIONO

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Tujuan Penelitian ini yaitu untuk mengetahui gaya hidup dan sikap konsumen berpengaruh terhadap keputusan pengguna jasa ekspedisi JNE baik secara parsial maupun secara simultan. Jenis pendekatan penelitian ini adalah penelitian kuantitatif. Hasil penelitian ini menunjukan bahwa gaya hidup dan sikap konsumen memiliki pengaruh yang positif dan signifikan terhadap keputusan pengguna jasa ekspedisi JNE. Gaya Hidup dan Sikap Konsumen secara simultan berpengaruh positif dan signifikan terhadap Keputusan Keputusan Pengguna pada jasa Ekspedisi JNE Merauke
Peningkatan Kapasitas Mama-Mama Melalui Pembuatan Nugget Ikan Di Kampung Matara Merauke Papua Selatan Situmorang, Prima Lestari; Puspa, Leonora; Hanip, Rival; Nainggolan, herrio tekdi; Sijabat, Survey; Elya Puspita, Laurensia; Thalib, Najdah
LOSARI: Jurnal Pengabdian Kepada Masyarakat Vol. 7 No. 1 (2025): Juni 2025
Publisher : LOSARI DIGITAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53860/losari.v7i1.466

Abstract

Matara Village, located in Merauke Regency, South Papua Province, is a coastal community with abundant marine resources, particularly fish as a primary commodity. However, limited processing capacity results in fish being sold whole at low prices or even unsold leading to economic losses and declining household incomes. The inability to process fish into nutritious, high-value products remains a key challenge. To address this issue, a team of lecturers from Musamus University conducted a community empowerment program focusing on training local women ("mama-mama") to produce fish nuggets. The program included field observations, counseling sessions, technical demonstrations, direct mentoring, and a satisfaction survey. As a result, nutritious and marketable fish nugget samples were successfully produced. This initiative aims to foster entrepreneurship and improve local economic resilience. The community responded positively and expressed strong interest in sustained support from relevant institutions for ongoing development.
A Bibliometric Review of Creative Economy Entrepreneurship: Implications for Community Empowerment Strategies Judijanto, Loso; Puspa, Leonora; Thalib, Najdah
West Science Interdisciplinary Studies Vol. 2 No. 09 (2024): West Science Interdisciplinary Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsis.v2i09.1289

Abstract

This study presents a bibliometric review of creative economy entrepreneurship, focusing on its implications for community empowerment strategies. Using data from Google Scholar and Scopus, the analysis covers publications from 1997 to 2024. The VOSviewer software was used to conduct co-citation, keyword co-occurrence, and network mapping analyses to identify key research trends, influential authors, and emerging topics. Results show that "creative industry" is central to discussions, with frequent connections to themes like "local wisdom," "business development," and "digital transformation." The study highlights the growing importance of digital tools and sustainability in creative entrepreneurship, particularly in empowering marginalized communities. The analysis also reveals distinct author collaboration clusters, pointing to limited interdisciplinary interactions that could benefit from further exploration. Overall, the findings suggest that while creative economy entrepreneurship is a promising tool for community empowerment, more research is needed on digital inclusion, sustainability, and cross-disciplinary collaboration. This review contributes to the understanding of how creative industries can drive both economic growth and social empowerment.
A Bibliometric Review of Creative Economy Entrepreneurship: Implications for Community Empowerment Strategies Judijanto, Loso; Puspa, Leonora; Thalib, Najdah
West Science Interdisciplinary Studies Vol. 2 No. 09 (2024): West Science Interdisciplinary Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsis.v2i09.1289

Abstract

This study presents a bibliometric review of creative economy entrepreneurship, focusing on its implications for community empowerment strategies. Using data from Google Scholar and Scopus, the analysis covers publications from 1997 to 2024. The VOSviewer software was used to conduct co-citation, keyword co-occurrence, and network mapping analyses to identify key research trends, influential authors, and emerging topics. Results show that "creative industry" is central to discussions, with frequent connections to themes like "local wisdom," "business development," and "digital transformation." The study highlights the growing importance of digital tools and sustainability in creative entrepreneurship, particularly in empowering marginalized communities. The analysis also reveals distinct author collaboration clusters, pointing to limited interdisciplinary interactions that could benefit from further exploration. Overall, the findings suggest that while creative economy entrepreneurship is a promising tool for community empowerment, more research is needed on digital inclusion, sustainability, and cross-disciplinary collaboration. This review contributes to the understanding of how creative industries can drive both economic growth and social empowerment.
Co-Authors Elya Puspita, Laurensia Grace Tahapary, Grace Hanip, Rival Hildawati Hildawati, Hildawati Judijanto, Loso Mahmuddin Mahmuddin Nainggolan, Herrio Tekdi Sijabat, Survey Situmorang, Prima Lestari Thalib, Najdah