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All Journal Dinamika Ekonomi - Jurnal Ekonomi dan Bisnis
Afriana, Rizki Amalia
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Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Environmental Science Social Sciences Other

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PENGARUH KUALITAS PRODUK TERHADAP KEPUTUSAN PEMBELIAN T-SHIRT MEREK GT MAN PADA KONSUMEN PT RICKY JAYA SAKTI BANJARMASIN Sylvia, Rika; Afriana, Rizki Amalia; Yanti, Masitah Putri
Dinamika Ekonomi: Jurnal Ekonomi dan Bisnis Vol 16 No 2 (2023): DINAMIKA EKONOMI Jurnal Ekonomi dan Bisnis Vol.16 No.2 September 2023
Publisher : Sekolah Tinggi Ilmu Ekonomi Nasional (STIENAS) Banjarmasin

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53651/jdeb.v16i2.459

Abstract

The aim of this research is to determine the influence of product quality on purchasing decisions for GT Man brand T-shirts. The type of research used was quantitative descriptive with a sample of 50 people. The data analysis technique uses multiple linear regression analysis. via the SPSS version 26 program. The results of this research show that product quality (performance, reliability, features, durability, suitability and design) partially has a significant effect on the decision to purchase GT Man T-shirts, namely performance obtained by the value Tcount > Ttable (1.722 > 1.681), reliability Tcount > Ttable (2.776 > 1.681), features obtained Tcount > Ttable (2.181 > 1.681), durability obtained Tcount > Ttable (1.823 > 1.681), suitability obtained Tcount > Ttable (2.239 > 1.681), and design The value obtained is Tcount > Ttable (2.953 > 1.681). Simultaneously, product quality (performance, reliability, features, durability, suitability and design) has a significant influence on the decision to purchase GT Man T-shirts with a value of Fcount > Ftable (10.237 > 2.31).
PENGARUH E-COMMERCE, PENGETAHUAN KEWIRAUSAHAAN DAN KEBERANIAN MENGAMBIL RISIKO TERHADAP MINAT BERWIRAUSAHA PADA SISWA PROGRAM KEAHLIAN AKUNTANSI SMK NEGERI 1 BANJARMASIN Gustiana, Rara; Agustina, Ruslinda; Afriana, Rizki Amalia
Dinamika Ekonomi: Jurnal Ekonomi dan Bisnis Vol 18 No 2 (2025): DINAMIKA EKONOMI Jurnal Ekonomi dan Bisnis Vol.18 No.2 September 2025
Publisher : Sekolah Tinggi Ilmu Ekonomi Nasional (STIENAS) Banjarmasin

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53651/jdeb.v18i2.597

Abstract

The purpose of this study was to empirically demonstrate the influence of e-commerce, entrepreneurial knowledge, and risk-taking on entrepreneurial interest among students in the accounting program at SMK Negeri 1 Ban`jarmasin. The research method was quantitative, with data collected through questionnaires distributed to 70 respondents. This study used SPSS version 26.00 as a statistical testing tool. The results showed that e-commerce variables influenced entrepreneurial interest, while entrepreneurial knowledge and risk-taking did not.
Co-Authors Agustina, Ruslinda Gustiana, Rara Sylvia, Rika Yanti, Masitah Putri