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FAKTOR-FAKTOR YANG MEMPENGARUHI PEMBERDAYAAN DIGITAL MARKETING, DIGITAL DASAR –DASAR AKUNTANSI (KONSEP, PRINSIP, DAN TEORI) TERHADAP KINERJA UMKM DI PRAYA LOMBOK TENGAH KARTINI, ENDANG; MIMBAR, LALU; IZRAWATI, IZRAWATI
GANEC SWARA Vol 18, No 3 (2024): September 2024
Publisher : Universitas Mahasaraswati K. Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35327/gara.v18i3.1034

Abstract

The purpose of this study is to determine whether Digital Marketing, Digital Accounting Basics measured by E-commerce, E-commerce Applications, Benefits of E-Commerce in the business world, Benefits of E-Commerce for customers, E-Commerce Payment Processes, and Accounting Information System Components have a significant effect both simultaneously and partially on the performance of MSMEs in Praya Lombok. The population is all MSMEs as many as 3,988 samples taken 98 out of 3,988. The results of the study showed that the six independent variables each had a significant effect both partially and simultaneously on the performance of MSMEs, the coefficient value of the six positive variables means that there is a unidirectional relationship between the following five variables and MSME performance. The strength of the relationship between the independent and dependent variables indicated by the R value of 94.0% indicates that the correlation relationship is very strong. Variations in MSME performance are explained by variations in the six independent variables with a value of 87.5% indicated by adjusted R2, while the remaining 12.5% is explained by other causes outside the model. It was identified that in predicting the dependent variable, where seen from the Standard Error of Estimate (SEE) value of 0.142, it was concluded that the smaller the SEE value, the more accurate the regression model would be in predicting the dependent variable.
PEMANFAATAN TEHNOLOGI INFORMASI,SISTEM INFORMASI AKUNTANSI, INOVASI PRODUK, DAN LAPORAN KEUANGAN BERPENGARUH TERHADAP PENINGKATAN PENJUALAN UMKM DESA KEDIRI SELATAN KECAMATAN KEDIRI LOMBOK BARAT KARTINI, ENDANG; MIMBAR, LALU; IZRAWATI, IZRAWATI
GANEC SWARA Vol 18, No 1 (2024): Maret 2024
Publisher : Universitas Mahasaraswati K. Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35327/gara.v18i1.779

Abstract

The aim of the research is to determine whether the use of information technology, accounting information systems, innovation and financial reports have a significant effect both individually and simultaneously on increasing MSME sales in South Kediri Village, Kediri District, West Lombok. The population, namely all MSMEs still active at the end of the 2023 period, is 287 MSMEs and the sample is 74 respondentsThe research results show that the calculated F value is 40.153 with a probability of 0.000, a probability value much smaller than 0.05. It was concluded that the four independent variables each had an effect, either partially or simultaneously, on increasing MSME business results. The regression equation Constant Value (α) of 0.262 is stated that if the independent variables are considered constant, then the average increase in sales is 0.262 units assuming the four variables are in a constant or fixed state. Utilization of Information Technology, amounting to 0.053, a positive value, which means there is a direct relationship with increasing sales of MSMEs. Likewise, the regression coefficients for SIA, IP, and Financial Reports are respectively 0.642, 0.118, and 0.238. The positive coefficient values mean that there is a unidirectional relationship with increasing sales. Furthermore, the correlation relationship between variables is very strong as indicated by the R value of 83.8%, while the adjusted R2 value is 0.685 (68.5%) and the variation in sales increase is explained by the independent variable. Where the remainder (100%-68.5%) = 31.5% is explained by other causes outside the model. Standard Error of estimate (SEE) is 0.246. The smaller the SEE value, the more accurate the regression model will be in predicting the dependent variable, namely Increased Sales for MSME players
PENGARUH PENGGUNAAN INFORMASI AKUNTANSI, MEDIA SOSIAL DAN MODAL TERHADAP KINERJA UMKM DI KEC.KOPANG LOMBOK TENGAH KARTINI, ENDANG; MIMBAR, LALU; IZRAWATI, IZRAWATI
GANEC SWARA Vol 17, No 4 (2023): Desember 2023
Publisher : Universitas Mahasaraswati K. Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35327/gara.v17i4.643

Abstract

This research aims to determine whether the use of information, social media and capital has a significant effect both individually and simultaneously on the performance of MSMEs. This type of research is associative, meaning a correlation relationship between independent and dependent. The population was 3,239 MSMEs in Kopang District, Central Lombok, the research sample was 97 respondents. The research results show that the calculated F is 84.986 with a probability of 0.000. (< 0.05), meaning that Accounting Information, Social Media and Capital together influence MSME Performance. The three independent variables included in the regression model are significant because the probability of all three is below 0.05. It can be concluded that the three independent variables influence both partially and simultaneously the performance of MSMEs. If you look at the regression equation, the Constant Value (α) of 1,233 states that if the independent variables are considered constant, then the average MSME performance is 1,233 units assuming the three variables are in a constant or fixed state. One of the three variables whose correlation is not in the same direction as MSME performance is because the value is negative, namely 0.063. Meanwhile, the other 2 variables are social media and capital with respective values of 0.404 and 0.408 (positive), meaning that the relationship is in the same direction as the performance of MSMEs. Furthermore, the R value is 85.6%, this indicates that the correlation relationship between variables is very strong. The Adjusted R Square is 0.724, this means that 72.4% of MSME performance can be explained by variations in the three independent variables. Meanwhile, the remainder (100% - 72.4%) = 27.6%) is explained by other causes outside the model. Standard Error of estimate (SEE) is 0.154. The smaller the SEE value, the more accurate the regression model will be in predicting the dependent variable, namely MSME performance
Edukasi dan Penyuluhan Diabetes Mellitus Kepada Masyarakat Desa Empat Balai Kecamatan Kuok Kabupaten Kampar Riau Husnawati, Husnawati; Susanty, Adriani; Sari, Seftika; Thamrin, Thamrin; Suheri, Wira Noviana; Izrawati, Izrawati; Delvi, Kasma Muria; Dirmaningsih, Septi; Ngazizah, Yeti Nur; Meridona, Meridona; Sandi, Widya Ari
QISTINA: Jurnal Multidisiplin Indonesia Vol 4, No 1 (2025): June 2025
Publisher : CV. Rayyan Dwi Bharata

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57235/qistina.v4i1.6566

Abstract

Diabetes Mellitus (DM) is a non-communicable disease with increasing prevalence, particularly in rural areas with limited access to health information and services. This community service activity aimed to improve the knowledge of residents in Empat Balai Village, Kuok Subdistrict, Kampar Regency, Riau, regarding DM, its risk factors, and prevention efforts through an educational and participatory community-based approach. The method involved direct counseling, group discussions, and pre-test and post-test assessments to evaluate participants' understanding. The results indicated a significant improvement in knowledge, with the average score increasing from 6.7 (pre-test) to 8.98 (post-test). The education program successfully dispelled common myths, raised awareness of healthy lifestyles, and fostered positive perceptions of both medical and non-medical treatment options. The enthusiastic response from the community demonstrated the effectiveness of this approach in promoting health and preventing non-communicable diseases. This activity highlights the importance of collaboration between students, healthcare workers, and local authorities in public health education and the need for sustained outreach programs.