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All Journal Dinasti International Journal of Management Science Annals of Human Resource Management Research
Munawar, Niknik Ahmad
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Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Industrial & Manufacturing Engineering Social Sciences Other

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DETERMINATION OF PURCHASE INTENT DETERMINATION OF PURCHASE INTENTION THROUGH BRAND AWARENESS AND PERCEIVED QUALITY (Case Study: For consumers PT. Sentosa Santosa Finance Tangerang area) Sivaram, M.; Munawar, Niknik Ahmad; Ali, Hapzi
Dinasti International Journal of Management Science Vol. 1 No. 2 (2019): Dinasti International Journal of Management Science (November - December 2019)
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31933/dijms.v1i2.71

Abstract

This study aims to analyze: 1) the effect of brand awareness on the purchase Intention of the customer CS Finance Tangerang area 2) the influence of brand awareness on perceived quality in customers CS Finance Tangerang area and 3) the influence of perceived quality on purchase decisition on CS Finance Tangerang area customers. This study uses a conclusive research design that is research designed to help decision making in determining, evaluating and choosing the best alternatives in solving research problems. The type of research that the author uses in the design of conclusive research is a type of descriptive research that is research that aims to explain the causal relationship between variables with the specification of a single cross-sectional design research technique in which data collection activities are carried out from one respondent for a particular moment. This research was analyzed with Structural Equation Modeling (SEM) analysis with Lisrel, a statistical modeling technique that is very cross-sectional, linear and general. Included in the Lisrel SEM is factor analysis, path analysis and regression. The study was conducted from February to August 2018. Respondents were 200 samples at CS Finance Tangerang area customers. The results of the study are: 1) the positive and significant influence of brand awareness on purchase intention on CS Finance Tangerang area customers 2) the positive and significant influence of brand awareness on perceived quality in consumers of CS Finance Tangerang area and 3) the influence positive and significant perceived quality of purchase intention in CS Finance Tangerang area consumers.
Maintaining cooperative sustainability: The mediation role of performance measurement systems Rudiyanto, Rudiyanto; Munawar, Niknik Ahmad; Prayoga, Rahmat; Arini, Dewi Ulfah; Mufliha, Dewi Insani
Annals of Human Resource Management Research Vol. 5 No. 1 (2025): March
Publisher : Goodwood Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35912/ahrmr.v5i1.2904

Abstract

Purpose: This study aims to identify an ideal information system to support cooperative organizations in enhancing their managerial performance and promoting long-term business sustainability. Research Methodology: Data were collected through distributed questionnaires and analyzed using Partial Least Squares Structural Equation Modeling (PLS-SEM) to test the proposed hypotheses. Results: The findings confirm that Management Accounting Information Systems (MAIS) and Performance Measurement Systems (PMS) significantly and positively affect Managerial Performance (MP). PMS is shown to mediate the relationship between MAIS and MP. These results are expected to offer practical insights for cooperative managers in applying accounting principles and performance tools. Conclusions: This research reveals that quality and timely MAIS are vital for decision-making in cooperatives and SMEs. PMS plays a critical mediating role by reinforcing the positive impact of MAIS on MP. Limitations: The study is limited by the narrow scope of research, small sample size, and respondents with limited work experience. It also faces challenges in accounting for diverse member backgrounds. Future research should involve broader samples, more variables (e.g., budgeting, accountability), and improved methods.
Maintaining cooperative sustainability: The mediation role of performance measurement systems Rudiyanto, Rudiyanto; Munawar, Niknik Ahmad; Prayoga, Rahmat; Arini, Dewi Ulfah; Mufliha, Dewi Insani
Annals of Human Resource Management Research Vol. 5 No. 1 (2025): March
Publisher : Goodwood Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35912/ahrmr.v5i1.2904

Abstract

Purpose: This study aims to identify an ideal information system to support cooperative organizations in enhancing their managerial performance and promoting long-term business sustainability. Research Methodology: Data were collected through distributed questionnaires and analyzed using Partial Least Squares Structural Equation Modeling (PLS-SEM) to test the proposed hypotheses. Results: The findings confirm that Management Accounting Information Systems (MAIS) and Performance Measurement Systems (PMS) significantly and positively affect Managerial Performance (MP). PMS is shown to mediate the relationship between MAIS and MP. These results are expected to offer practical insights for cooperative managers in applying accounting principles and performance tools. Conclusions: This research reveals that quality and timely MAIS are vital for decision-making in cooperatives and SMEs. PMS plays a critical mediating role by reinforcing the positive impact of MAIS on MP. Limitations: The study is limited by the narrow scope of research, small sample size, and respondents with limited work experience. It also faces challenges in accounting for diverse member backgrounds. Future research should involve broader samples, more variables (e.g., budgeting, accountability), and improved methods.
Co-Authors Arini, Dewi Ulfah Hapzi Ali Mufliha, Dewi Insani Prayoga, Rahmat Rudiyanto Rudiyanto, Rudiyanto Sivaram, M.