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All Journal JURNAL EDUCATION AND DEVELOPMENT Jurnal Magrobis Komunal Jurnal Pengabdian Masyarakat Islamic Economics and Finance Journal Multidisciplinary Indonesian Center Journal
Sinaga, Ovigeria Subroto
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Journal : Komunal Jurnal Pengabdian Masyarakat

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Pengembangan Industri Rumah Tangga Minuman Segar “Mba Ren” di RT 40 Kelurahan Sungai Nangka, Balikpapan Sinaga, Ovigeria Subroto; Pathul Pauji; Intan Sabila; Rizki Indriani; Mersiana
Komunal Jurnal Pengabdian Masyarakat Vol. 2 No. 2 (2023): September 2023
Publisher : Scimadly Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55657/kjpm.v2i2.146

Abstract

Fresh drinks in the form of herbal medicine are one type of drink that is popular with Indonesian people. Apart from its relatively cheap price, herbal medicine is also considered to provide health benefits. Many Indonesian people like to consume herbal drinks, which in turn opens up opportunities for businesses to make them. Forms of herbal medicine production businesses are generally still small in size or what we often refer to as Small, Micro and Medium Enterprises or MSMEs. Management by the community in the form of small businesses is generally still carried out simply, both in production activities and financial administration management. One of the innovation development activities carried out by STIE Madani Balikpapan students and lecturers is providing assistance to improve management of both production and financial administration in these small businesses. Several mentoring and innovation development activities that have been carried out at the "Mba Ren" Fresh Drinks located at RT 40 Kelurahan Sungai Nangka, Kecamatan South Balikpapan, Balikpapan include improving product packaging, developing digital marketing, and improving financial administration. This innovation development activity ended with a MSMEs seminar for residents around RT 40.
Strategi Pemasaran Digital Melalui Media Sosial Dan Inovasi Kemasan Bagi Umkm “Pawon Cilik Mama Wendeeeh” Di RT. 56 Kelurahan Gunung Sari Ilir, Balikpapan Sinaga, Ovigeria Subroto; Adelia Rahmawati; Abid Adnan At Thohiry
Komunal Jurnal Pengabdian Masyarakat Vol. 3 No. 1 (2024): Mei 2024
Publisher : Scimadly Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55657/kjpm.v3i1.185

Abstract

Field Work Practice (PKL) or also known as Innovation Development (PI) is a service activity of STIE Madani Balikpapan students to the community, especially to Micro, Small and Medium Enterprises (MSMEs). The target of MSMEs targeted in the Innovation Development Program (PI) in this group is Pawon Cilik Mama Wendeeeh which is located in RT 26 Gunung Sari Ilir Village, Central Balikpapan District. The objectives of the Innovation Development activities are: 1) Assisting in the assistance of making Google Maps; 2) Assisting in making product packaging sticker designs; 3) Assisting in making digital payment tools using QR Code scans and can be scanned, namely QRIS; and 4) Assisting in making “Pawon Cilik Mama Wendeeeh” UMKM business banners. The result of Innovation Development in group 1 Gunung Sari Ilir Village is to form this MSME to be more developed in terms of more advanced product visuals, as well as digital modernization in terms of payment tools which initially only used cash or cash transactions to non-cash payments or using QRIS scans.
Co-Authors Abid Adnan At Thohiry Adelia Rahmawati Damayanti, Arista Drianti, Astik Intan Sabila Jumiatun Jumiatun, Jumiatun Maufiroh, Siti Mersiana Muhammad Badaruddin Nurfita, Andi Pathul Pauji Rizki Indriani