Article Per Year (5 Year)
p-Index From 2020 - 2025
0.444
P-Index
This Author published in this journals
All Journal Journal of Sustainable Community Development (JSCD) Cerdika: Jurnal Ilmiah Indonesia
Zwespana, Anastasya
Unknown Affiliation
Humanities Economics, Econometrics & Finance Education Environmental Science Health Professions Public Health Social Sciences

Published : 2 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 2 Documents
Search

 1 
Creating Shared Values: A Case Study of Samudera Indonesia and Soedarpo Family Rildo, Rizki Dwianda; Zwespana, Anastasya; Oktafira, Ariela; Nugraha, Fathur Bhakti; Narendra, Gita; Indrajaya, Amelia Naim
Journal of Sustainable Community Development (JSCD) Vol. 6 No. 1 (2024): Journal of Sustainable Community Development (JSCD)
Publisher : Sekolah Tinggi Manajemen IPMI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32924/jscd.v6i1.110

Abstract

PT Samudera Indonesia Tbk (SMDR) is one of the biggest logistic and shipping companies in Indonesia, it is majority-owned by one of the oldest family businesses, the Soedarpo Family. This research aims to describe the ESGRC activities at SMDR. Based on our interview and study literature, the result shows SMDR has excellently implemented both ESG and GRC. SMDR believes in going beyond its mission of providing quality marine cargo transportation and logistics services, to create shared value for its stakeholders. For SMDR, to be responsible for the business is not only through Corporate Social Responsibility (CSR) activities, but also to ensure that every business operation conducted has complied with environmental and social regulations.
A STUDY ON IMPROVEMENT MARKETING PERFORMANCE OF INDONESIAN ORNAMENTAL FISH EXPORTERS Zwespana, Anastasya; Ong, Leonnard
Cerdika: Jurnal Ilmiah Indonesia Vol. 3 No. 10 (2023): Cerdika : Jurnal Ilmiah Indonesia
Publisher : Publikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59141/cerdika.v3i10.695

Abstract

Export performance is an indication of the companies’ success in the export. High export performance is important for companies in terms of ensuring sustainability in the long term. Indonesia expected to be a major player in the global economy especially for live ornamental fish export industry, so “how the marketing performance strategy in Indonesia for permanent success?” like this thought significantly raised. The objective on this research aims to examine the effect of market orientation, product innovation on competitive advantage and the effect of competitive advantage on company performance. Type of the data in this study is descriptive qualitative research. The data collection technique for this research was to conduct in-depth interviews, observations and data analysis as well as related documents. To collect quality and sufficient data, researchers will make observations and In-depth interviews for this study and will conduct interviews with 6 (Six) informants who have been selected who really understand the ornamental fish marketing in this business. Credibility or validity of the data used the triangulation procedure. The findings all participants agreed on this case study research. Overall, market orientation, product innovation, and competitive advantage are interconnected factors that can contribute to a company's market success and performance. By understanding customer needs, offering innovative products, and establishing a competitive edge, a company can position itself for success in the market.
Co-Authors Indrajaya, Amelia Naim Narendra, Gita Nugraha, Fathur Bhakti Oktafira, Ariela Ong, Leonnard Rildo, Rizki Dwianda