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RANCANGAN DISTRIBUSI LPG 3 KG BERDASARKAN KEBIJAKAN DISTRIBUSI SISTEM TERTUTUP DI WILAYAH PEMASARAN KOTA BANDUNG Nurbani, Sofiani Nalwin
J@ti Undip : Jurnal Teknik Industri Vol 14, No 3 (2019): September 2019
Publisher : Departemen Teknik Industri, Fakultas Teknik, Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (695.459 KB) | DOI: 10.14710/jati.14.3.149-162

Abstract

Pada tahun 2007 Pemerintah mulai melakukan konversi dari minyak tanah ke LPG 3 kg. Untuk mengatasi kelangkaan LPG 3 kg, Pertamina dan Pemerintah mulai melakukan perbaikan yang salah satunya adalah merubah sistem distribusi LPG 3 kg yang awalnya distribusi Sistem Terbuka menjadi distribusi Sistem Tertutup. Optimasi distribusi LPG 3kg dengan sistem terbuka dan sistem tertutup dilakukan dengan menggunakan metode Transportasi dengan linear programming. Perhitungan optimasi maka perhitungan dilakukan dengan bantuan software excel Analytic Solver Platform, sehingga didapatkan bahwa Ongkos Transportasi LPG 3kg berdasarkan Sistem Terbuka sebesar Rp.8.319.765.767,07 sedangkan untuk Sistem Tertutup sebesar Rp.8.724.410.280,30. Hasil akhir pengelompokan coverage area SPPBE berdasarkan sistem tertutup adalah SPPBE 1 memiliki wilayah pemasaran sejumlah 12 Agen dengan kapasitas SPPBE yang terpakai sebesar 867.473 tabung per bulan. SPPBE 2 memiliki wilayah pemasaran sejumlah 12 Agen dengan kapasitas SPPBE 2 yang terpakai yaitu sebesar 1.053.607 tabung per bulan. SPPBE 4 memiliki wilayah pemasaran sebanyak 7 Agen dengan kapasitas yang terpakai yaitu sebesar sebesar 802.747 tabung per bulan. Penelitian secara kualitatif dilakukan bertujuan untuk mengetahui kriteria-kriteria yang dibutuhkan dalam menentukan lokasi pendirian SPPBE baru. Perhitungan berdasarkan metode AHP dilakukan dengan  software expertchoise. Hasil akhir pengukuran metode AHP diperoleh bahwa alternatif lokasi yang memiliki prioritas tertinggi adalah wilayah Kecamatan Gedebage.
Pengembangan Bisnis UMKM Produk Khas Desa Wangunsari Inayati Nasrudin; Novi Mardiana; Nurwathi; Azwar, Ade Geovania; Ahmad Munandar; Djoko Pitoyo; Nurbani, Sofiani Nalwin; Dyah Kusumastuti
JURNAL PENGABDIAN KEPADA MASYARAKAT Vol 14 No 1 (2024): Juli 2024
Publisher : LPPM UNINUS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30999/jpkm.v14i1.3015

Abstract

MSMEs are one of the business sectors in Indonesia that are able to survive amidst the pandemic and weakening global economic conditions. One of these MSME groups is the Kecimpring MSMEs in Wangunsari Village, Sindangkerta District, West Bandung Regency. Wangunsari Village is located in a very strategic area as it is an alternative route for tourists to and from Lembang. Apart from this, the quality and variety of Kecimpring products, a typical Sundanese food, is an added value to the development potential of this business. See this valuable potential, it is necessary to make sustainable development efforts such as supporting the production process, optimising inventory, improving packaging and digital marketing. Sangga Buana University's Industrial Engineering study programme, which has resources in product development, production management and digital marketing, is trying to play an active role in the evolving MSMEs in Wangunsari village. This active role is excecuted under the umbrella of Community Service (PKM) activities initiated by a team from the Faculty of Engineering, Sangga Buana University, in collaboration with the Wangunsari Village Government. The coaching activities will take the form of conducting focus group discussions on the importance of digital marketing for MSME stakeholders. It is imminent that the understanding gained by the MSME players about digital marketing can encourage the MSME players to start moving towards the use of digital media in the marketing of their products to a far-reaching area. Keyword : MSMEs, Business Development, Digital Marketing, AIDA Method, Focus Group Discussion
Pengembangan Bisnis UMKM Produk Khas Desa Wangunsari Inayati Nasrudin; Novi Mardiana; Nurwathi; Azwar, Ade Geovania; Ahmad Munandar; Djoko Pitoyo; Nurbani, Sofiani Nalwin; Dyah Kusumastuti
JURNAL PENGABDIAN KEPADA MASYARAKAT Vol 14 No 1 (2024): Juli 2024
Publisher : LPPM UNINUS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30999/jpkm.v14i1.3015

Abstract

MSMEs are one of the business sectors in Indonesia that are able to survive amidst the pandemic and weakening global economic conditions. One of these MSME groups is the Kecimpring MSMEs in Wangunsari Village, Sindangkerta District, West Bandung Regency. Wangunsari Village is located in a very strategic area as it is an alternative route for tourists to and from Lembang. Apart from this, the quality and variety of Kecimpring products, a typical Sundanese food, is an added value to the development potential of this business. See this valuable potential, it is necessary to make sustainable development efforts such as supporting the production process, optimising inventory, improving packaging and digital marketing. Sangga Buana University's Industrial Engineering study programme, which has resources in product development, production management and digital marketing, is trying to play an active role in the evolving MSMEs in Wangunsari village. This active role is excecuted under the umbrella of Community Service (PKM) activities initiated by a team from the Faculty of Engineering, Sangga Buana University, in collaboration with the Wangunsari Village Government. The coaching activities will take the form of conducting focus group discussions on the importance of digital marketing for MSME stakeholders. It is imminent that the understanding gained by the MSME players about digital marketing can encourage the MSME players to start moving towards the use of digital media in the marketing of their products to a far-reaching area. Keyword : MSMEs, Business Development, Digital Marketing, AIDA Method, Focus Group Discussion