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Journal : JURNAL ILMIAH INFOKOM

SISTEM INFORMASI SURAT KELUAR BERBASIS WEB MENGUNAKAN XAMPP DAN MySQL DI SD LANGENSARI KOTA CIMAHI Rifqi Fauzan, Muhammad; Agustin, Cahyadi
INFOKOM (Informatika & Komputer) Vol 12 No 2 (2024): JURNAL INFOKOM DESEMBER 2024
Publisher : POLITEKNIK PIKSI GANESHA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56689/infokom.v12i2.1306

Abstract

The management of outgoing correspondence is essential for maintaining efficient communication and documentation within educational institutions. This study examines the implementation and impact of an outgoing correspondence information system at SD Langensari. The system, designed to streamline the process of generating, tracking, and archiving outgoing letters, includes functionalities for creating cover letters, notifications, and certificates. By automating and standardizing these processes, the system aims to enhance the accuracy and efficiency of communication, reduce manual errors, and ensure compliance with administrative standards. The research explores the system’s role in improving organizational transparency, facilitating record-keeping, and supporting professional communication practices. Additionally, the study assesses the system’s integration with digital tools and its adaptability to the evolving technological landscape. The findings indicate that the system has significantly improved the management of outgoing correspondence, leading to better operational efficiency and increased reliability in communication at SD Langensari.
KONTEN MENARIK, TRAFIK MENINGKAT ( STUDI PENGARUH KONTEN MEDIA TERHADAP KUNJUNGAN AKUN PERUSAHAAN XYZ BANDUNG ) Pratama Lifianto, Panji; Handayani, Norlia; Agustin, Cahyadi; Surahman, Roni; Nulhakim, Lukman
INFOKOM (Informatika & Komputer) Vol 13 No 1 (2025): JURNAL INFOKOM JUNI 2025
Publisher : POLITEKNIK PIKSI GANESHA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56689/infokom.v13i1.2044

Abstract

This study aims to analyze the impact of social media content types on the traffic and engagement of the XYZ company account in Bandung. Using a quantitative approach and a quasi-experimental design, this research involved 100 respondents actively interacting with the company's account. Data were collected through analysis of social media analytics tools such as Google Analytics and Instagram Insights, along with audience surveys. The results revealed that visual content, particularly videos and images, led to a 30% increase in traffic and a 40% increase in engagement compared to text-based content. Furthermore, video content garnered the highest interaction rates, with a significant preference from the audience. Based on these findings, it is recommended that XYZ company focus more on creating visual content that resonates with the audience, utilize analytics tools for performance monitoring, and optimize content strategies across suitable platforms to enhance conversion rates and achieve business goals. This study provides valuable insights for companies in designing more effective and data-driven social media marketing strategies.