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Pemasaran Islami dan minat pelanggan: Menjembatani teori dan praktik dari perspektif ekonomi Islam Try Astuti, An Ras; Faisal, Andi
AL MA'ARIEF : Jurnal Pendidikan Sosial dan Budaya Vol 5 No 1 (2023): Al Ma'arief: Jurnal Pendidikan Sosial dan Budaya
Publisher : Program Studi Tadris IPS Institut Agama Islam Negeri (IAIN) Parepare

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35905/almaarief.v5i1.4958

Abstract

Competition between Banks continues to develop. Banking management requires a competitive strategy in increasing the number of customers. it is then interesting to investigate how the limits of Islamic marketing strategies in increasing interest in becoming customers in Banking.This writing uses qualitative research by looking at phenomena that occur through observation. The data collected is relevant to the needs that focus on identifying Islamic marketing strategies that are in context with current needs. The data obtained is then classified, arranged and listed. The validity of the data uses a credibility test with source triangulation with data analysis which is used as a reference using stages and linkages which include data reduction, data presentation, and drawing conclusions or verification.The results of this study indicate the efforts of BTN Syariah Parepare in increasing customer interest by introducing products through socialization and promotion by BTN Syariah employees using brochures or face-to-face BTN Syariah Parepare in marketing applying sharia principles, namely employees believe that Allah Swt will always be there in every activity so that it is implemented in a fair and honest manner in marketing, employees are friendly and polite in serving customers, employees have an adaptive and proactive attitude and absorb the human side in marketing their products. All of these principles are framed in a work culture, abbreviated as AKHLAK. Thus we support the view that the relationship between Islamic Banking and risk depends on the regulatory framework that applies in the Banking work culture.
ISLAMIC ECONOMIC PRINCIPLES AND PRODUCTION ACTIVITIES THOUGHT OF IMAM AL-GHAZALI FROM HIS BOOK “IHYA’ ULUM AL-DIN” Try Astuti, An Ras; Hamid Habbe, Abdul; Wahab, Abdul
Dinasti International Journal of Management Science Vol. 3 No. 3 (2022): Dinasti International Journal of Management Science (January - February 2022)
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31933/dijms.v3i3.1091

Abstract

This article describes the relevance of Imam Al Ghazali's thoughts to the context of the current consumption needs of Islam. The presence of Islam with its beliefs and principles in it, this belief is built on the foundation of God with the consequences of the birth of the principles of Nubuwwah, Khuluqiyyah, Justice, Insaniah, Help and Cooperation. All of these principles in reality affect economic activity, both distribution, production and consumption. Imam AL Ghazali as one of the Islamic economic thinkers participated in providing related ideas about Production in Islam that presents Allah swt in every production activity. On the other hand, according to Imam AL Ghazali, the factors of production include land, labor, technology, production management, technology and raw materials. Furthermore, regarding the classification of production, namely a discussion of the types of production, namely 1) basic industry, textiles for clothing, construction for housing, and state activities, 2) supporting industries (steel industry development, and forest resources), 3) complementary activities related to milling and burning of agricultural products. Finally, regarding the stages of production, Al Ghazali acknowledged that there are stages of production that require division of labor, coordination and cooperation. Regarding its relevance to production activities according to Imam Al Ghazali's view. Many phenomena are related to Imam Al Ghazali's thinking, such as the increase in UMKMs which are factors supporting the success of economic activities including production activities, but some phenomena that are not in line with Imam Al Ghazali's thinking are producers who do not heed the values ??of virtue and justice in their production activities.
Bisnis Halal dalam Perspektif Etika Islam: Kajian Teoritis Try Astuti, An Ras; Ruqiah
AL MA'ARIEF : Jurnal Pendidikan Sosial dan Budaya Vol 1 No 2 (2019): Al Ma'arief: Jurnal Pendidikan Sosial dan Budaya
Publisher : Program Studi Tadris IPS Institut Agama Islam Negeri (IAIN) Parepare

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35905/almaarief.v1i2.1139

Abstract

Islam sebagai ajaran Rahmatan lil alamin memberikan pedoman kepada kehidupan umat, agar tercipta keseimbangan di alam semesta . Untuk itu Sang Pencipta melalui Nabi Muhammad SAW, memberikan petunjuk jalan kebenaran kepada setiap manusia. Tidak terkecuali, Petunjuk yang terkait bagaimana mengkonsumsi produk yang baik bagi fisik maupun spiritual. Makanan yang baik adalah makanan yang masuk kategori dihalalkan dalam ajaran agama. Halal tidaknya suatu makanan merupakan hal yang paling penting untuk masyarakat muslim. Di era pasar bebas saat ini, peluang pasar untuk produk halal sangat besar, sehingga Negara- Negara muslim melalui lembaga syariahnya harus dituntut untuk menangani masalah sertifikasi halal dari suatu produk. Karena produk yang sudah bersertifikat halal akan lebih mudah untuk memasuki pasar internasional yang makin akomodatif dengan nilai-nilai yang diyakini umat Islam.
Tasawwuf sebagai Lokomotif Syariah Enterprise Theory Try Astuti, An Ras; Andi Faisal
AL MA'ARIEF : Jurnal Pendidikan Sosial dan Budaya Vol 3 No 1 (2021): Al Ma'arief: Jurnal Pendidikan Sosial dan Budaya
Publisher : Program Studi Tadris IPS Institut Agama Islam Negeri (IAIN) Parepare

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35905/almaarief.v3i1.1538

Abstract

Penelitianinibetujuanuntukmenganalisis Syariah Enterprise Teori (SET). Setiap Agama khususnya agama Islam memilikiduadimensi, yaitudimensiEksetoris dan dimensiEsoteris. Dimensieksetorisberkaitandengan ritual lahiriah (syariah), sementaradimensiesoterisadalahperenunganmendalamtentangtujuandari agama itusendiri. keduadimensiinisalingmenyempurnakansatusama lain. Akuntansi Syariah sebagaisuatucabangMuamalahdalam Islam juga tidakdapatterlepasdarikeduakontekstersebut. Akuntansi Syariah menerapkanajaranIslam berkaitandengantransaksiekonomi, baikdiperbankanmaupun di lembagakeuanganlain.Namun, akuntansisyariahsejauhinidipandangmasihtersiratnilai-nilaikapitalisme, yaitumaksimalisasi profit. Karena itu, pada penelitianini, penelitimencobamengetahuibagaimana paraakademisiakuntansisyariahmenkonstrukkonsep Syariah Enterprise Theory (SET) sebagailandasanakuntansisyariah ? dan bagaimanamengimplementasikan Syariah Enterprise Theory ?. KonsepinidikembangkandariEntreprise Theory (ET) dalamakuntansikonvensional. Konsepinikemudianditambahkan ontology Tauhid, sehinggamenjadibangunanteoribaruyaitu Syariah Enterprise Theory (SET. Oleh karena itu penelitian ini berupaya untuk memberikan ide dan nuansa terbuka bagi akuntan.Penelitian ini menggunakan penelitian pustaka yang tebal, metodologi penelitian alternatif yang cocok untuk menjawab pertanyaan penelitian. Penelitian ini dilakukan dalam wacana mendalam yang menghasilkan beberapa metode untuk mengukur dan melaporkan SET yang dipraktikkan baru-baru ini. Studi ini menyimpulkan bahwa SETdapatdiimplementasikandalamsuatuwadah yang dapatmenjadilokomotifkonseptersebut. Karena tantanganterbesarbukanlah pada teori, tapi pada doronganhawanafsudalamdirimanusia. Tasawwufdipandangsebagaisuatujalan yang dapatmenundukkanhasratmanusiaakankekayaan material. Sehinggatersediaruangdalamdirimanusiauntukmengaktualkannilai-nilai Tauhid yang terkandungdalamkonsep Syariah Enterpresi Theory (SET).
THE BUSINESS OF FOLLOWERS: STUDY OF THE KHALWATIYAH SAMMAN CONGREGATION IN KULO Jamilah Amin, Sitti; Try Astuti, An Ras
Dinasti International Journal of Education Management And Social Science Vol. 3 No. 2 (2021): Dinasti International Journal of Education Management and Social Science (Decem
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31933/dijemss.v3i2.1070

Abstract

This research identifies the business activities related to the teachings of the Khalwatiyah Samman Order which are identical to Sufistic activities. So that it attracts the attention of researchers to find out about the history of the entry of the Khalwatiyah Samman Order, how is the relevance of business activities to the teachings and business activities carried out by followers of the Khalwatiyah Samman Order. This type of research uses a qualitative approach to phenomenology. The results of the study found that the teachings of the Tarekat Khalwatiyah Samman were the teachings of the tarekat which were based on sincerity so that it was solely to Allah swt that their followers cling to it. All teachings and activities, both social and non-social to their economic life, have been arranged in such a way according to their beliefs in carrying out and following these teachings. So that there is no reason for them not to be sincere in living their lives in the world and merely looking for provisions for life in the hereafter by always remembering Allah swt in dhikr