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The ‘green island’ imaginary: media framing of Bali’s energy policy Febriani, Nufian; Subiakto, Henri; Wahyudi, Irfan; Avicenna, Fitria
Jurnal Studi Komunikasi Vol. 10 No. 1 (2026)
Publisher : Faculty of Communications Science, Dr. Soetomo University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25139/jsk.v10i1.11380

Abstract

This study examined how the mass media depict the transition to renewable energy in Bali through the cultural imagination of the ‘green island’. Using a critical case study approach, this study combines media content analysis, interviews with journalists, policymakers, and community leaders, as well as a review of energy policies implemented between 2019 and 2024. The results show that state and corporate actors strategically adopt local cultural values, such as Tri Hita Karana, to legitimise energy policies. On the other hand, forms of community resistance rooted in customary and spiritual claims gain visibility but have limited political effectiveness because they are integrated into the dominant media narrative. The results of the study show that the ‘green island’ imagination functions as a symbolic mechanism that prioritises tourism-oriented development and political legitimacy over substantial community participation in Bali's energy governance.