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All Journal Academica : Journal of Multidisciplinary Studies MUWAZAH: Jurnal Kajian Gender
Prasetiyawan, Arian Agung
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Pemberdayaan Perempuan Berbasis Pesantren dan Social Entrepreneurship Prasetiyawan, Arian Agung; Rohimat, Asep Maulana
MUWAZAH: Jurnal Kajian Gender Vol 11 No 2 (2019)
Publisher : IAIN Pekalongan

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (596.903 KB) | DOI: 10.28918/muwazah.v11i2.2281

Abstract

The purpose of this study is to describe the model of empowerment of women based on pesantren and social entrepreneurship. When women are still underestimated in the world of entrepreneurship, it is hoped that the pesantren-based social entrepreneurship model will be the solution. Because pesantren are now deeply rooted in the midst of Indonesian society, and there are very many in almost every region of the archipelago. thus it has enormous potential to provide solutions to current gender biases, especially in the development of female entrepreneurs.This research is a qualitative field research with descriptive analytic methods, literature study, reviewing documents, direct observation to the location, and interviews with related parties conducted by researchers to search for data sources. The Ethnographic Study that we carried out took the form of in-depth interviews with managers and members of Catering Ummahat Modern As Salam Surakarta Islamic Boarding School, which in fact they were women, even among them were widowed. In addition, we also conduct literature studies that are relevant to this research.The findings obtained are that the empowerment of women based on pesantren has been carried out in this ummahat catering business institution, using the empowerment model of widowed, disadvantaged, and former lay-off women. The result is they get material income for their lives which makes them more prosperous and happy. Also as a form of social entrepreneurship in the form of profit sharing from entrepreneurs they distribute to Zakat, infaq and alms and social benefits and skills development practices for members.
ANALISIS FAKTOR-FAKTOR KEPUTUSAN PEMBELIAN MAKANAN ONLINE MUSLIM MILLENIAL Prasetiyawan, Arian Agung; Nurhidayah, Sela Mahribi
Academica : Journal of Multidisciplinary Studies Vol 4, No 2 (2020)
Publisher : IAIN Surakarta

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Abstract

This research aims to find out the factors of online food purchasing decisions in young Muslims as a productive age group of internet users in Indonesia. This sample of research is a student of the Islamic Institute of Surakarta State. Then the study analyzed how halal awareness, curiosity, lifestyle, promotion, favorites, packaging, price and taste affect them in online purchases. The research method used is a mixture of quantitative and qualitative data. The source of this research data is obtained through the dissemination of questionnaires and semi-structured interviews with scoring analysis methods by rating the answers of respondents and drawing statement conclusions from interview answers. The results of this study make halal awareness a priority factor in making online purchases in order of halal awareness priorities; lifestyle; taste; packaging; curiosity; favorites; price; advertising and the majority of IAIN Surakarta students some 642 respondents noticed aspects of product halalness in online food purchases.Keywords: Purchasing Decision Factors; Food; Online Purchase; Muslim Millennial 
Co-Authors Nurhidayah, Sela Mahribi Rohimat, Asep Maulana