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STRATEGI KOMUNIKASI PEMASARAN TERPADU PROGRAM TALK SHOW HITAM PUTIH DI TRANS 7 Asiatun, Siti
MEDIALOG: Jurnal Ilmu Komunikasi Vol 3 No 1 (2020): Medialog: Jurnal Ilmu Komunikasi
Publisher : Program Studi Ilmu Komunikasi FISIP UM Buton

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35326/medialog.v3i1.499

Abstract

Tayangan talk show Hitam Putih menjadi salah satu program tayangan favorit penonton Indonesia. Kesuksesan program acara ini tidak luput dari strategi pemasaran yang dilakukan oleh tim talk show Hitam Putih.. Dalam ilmu komunikasi dikenal sejumlah saluran komunikasi, yaitu bagaimana cara orang berkomunikasi menyampaikan pesan kepada orang lain, baik komunikasi dengan tanpa media atau komunikasi dengan media.Penelitian ini bertujuan untuk mengetahui strategi komunikasi pemasaran terpadu program talk show Hitam Putih di Trans7 sehingga mampu bertahan sampai dengan sekarang, Metode penelitian yang digunakan  adalah diskriptif kualitatif, menggunakan beberapa nara sumber  narasumber utama yaitu  Mayang Widi Anjani, Marketing Division Head Trans7 dan   Suci Mulya Putri, Public Relations Section Head primer dan sumber sekunder berupa  buku- buku, internet dan penayangan Talk Show ?Hitam Putih  sendiri.Hasil yang diperoleh dalam penelitian ini akan menerangkan mengenai Startegi komunikasi terpadu program Talk Show Hitam Putih di Trans 7.
PEMANFAATAN APLIKASI GOOGLE MEET SEBAGAI MEDIA PEMBELAJARAN PADA MAHASISWA MANAJEMEN PRODUKSI BERITA DI SEKOLAH TINGGI MULTI MEDIA MMTC YOGYAKARTA Asiatun, Siti
MEDIALOG: Jurnal Ilmu Komunikasi Vol. 6 No. 1 (2023): Medialog: Jurnal Ilmu Komunikasi
Publisher : Program Studi Ilmu Komunikasi FISIP UM Buton

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35326/medialog.v6i1.3200

Abstract

The Covid-19 pandemic that hit Indonesia had an impact on limiting community activities in various fields, including in education. Through a letter on the Implementation of Educational Policies in the Emergency Period for the Spread of Coronavirus Disease (Covid-19), the learning method is regulated remotely or online. Sekolah Tinggi Multi Media MMTC implements this decision by conducting theoretical and practical lectures by utilizing information technology or online. Google Meet application is one of the learning media used by students and lecturers in the news production management study program that has its advantages and disadvantages. This study aims to understand the use of the Google Meet application as a learning medium for news production management students at Sekolah Tinggi Multi Media MMTC. Qualitative method is used for this research with data obtained from direct interviews with representatives of lecturers and students of news production management. Secondary data is obtained through the Broadcasting Law, books, journals, and related articles published on the internet. It can be concluded that the overall features available in the Google Meet application make it easier for respondents to study remotely. However, this is still limited to learning about theory, not practical work.
PENINGKATAN PENGETAHUAN REMAJA TENTANG KOMPRES HANGAT UNTUK MENGATASI DISMENORE DENGAN MEDIA LEAFLET DI SMP NEGERI 2 SEWON Ariningtyas, Nurul; Widarti, Sri; Asiatun, Siti
Jurnal Ilmu Kesehatan Mulia Madani Yogyakarta Vol. 6 No. 1 (2025): JIK MMY : JURNAL ILMU KESEHATAN MULIA MADANI YOGYAKARTA
Publisher : Akademi Kebidanan Mulia Madani Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

ABSTRAK Latar Belakang: Sebanyak 50% wanita yang sedang menstruasi mengalami dismenore. Dari jumlah tersebut 10% mengalami gejala yang hebat sehingga tidak dapat melakukan aktifitas dan harus beristirahat di tempat tidur. Kompres air hangat menjadi salah satu terapi dismenore. Media leaflet adalah bentuk media komunikasi yang termasuk salah satu publikasi singkat berupa selebaran. Leaflet dapat berisi keterangan atau informasi tentang perusahaan, produk, organisasi, dan jasa yang bertujuan untuk informasi umum. Tujuan Penelitian: Mengetahui peningkatan pengetahuan remaja tentang kompres hangat untuk mengatasi dismenore dengan media leaflet di SMP Negeri 2 Sewon. Metode Penelitian: Jenis Penelitian deskriptif kuantitatif dengan pendekatan satu variabel. Populasi adalah siswi di SMP Negeri 2 Sewon sejumlah 50 siswi. Metode sampel Accidental Sampling sebanyak 45 responden. Analisi data adalah Analisis Univariat. Hasil Penelitian: Karakteristik responden berdasarkan BB <40 kg 13%, 40-50 kg 67%, >50 kg 20%. Karakteristik LLA 20-22 cm 51%, 23-24 cm 34%, >25 cm 13%. Karakteristik TB <155 cm 38%, 155-159 cm 38%, >160 cm 24%. Karakteristik usia saat ini 13 tahun 11,2%, 14 tahun 80%, 15 tahun 8,8%. Karakteristik usia menarche 11 tahun 28,9%, 12 tahun 33,3%, 14 tahun 37,8%. Tingkat pengetahuan sebelum diberikan media leaflet adalah pengetahuan baik 76% dan pengetahuan cukup 24%. Tingkat pengetahuan setelah diberikan leaflet adalah pengetahuan baik 100%. Kesimpulan: Peningkatan pengetahuan remaja tentang kompres hangat untuk mengatasi dismenore dengan media leaflet di SMA Negeri Sewon 2 sebanyak 24%. ABSTRACT Background: As many as 50% of women who are menstruating experience dysmenorrhea. Of these, 10% experienced severe symptoms so they could not do activities and had to rest in bed. Warm water compresses are one of the therapies for dysmenorrhea. Leaflet media is a form of communication media that includes one of the short publications in the form of leaflets. Leaflets can contain information about companies, products, organizations, and services that are intended for general information. Objectives: To find out the increase in adolescents' knowledge about warm compresses to overcome dysmenorrhea with leaflet media at Junior High School 2 Sewon. Methods: Type of quantitative descriptive research with a one-variable approach. The population is 50 students at SMP Negeri 2 Sewon. The Accidental Sampling sample method was 45 respondents. Data analysis is Univariate Analysis. Results: Respondent characteristics based on weight <40kg 13%, 40-50kg 67%, >50kg 20%. Characteristics of Upper arm circumference 20-22cm 51%, 23-24cm 34%, >25cm 13%. Characteristics of height <155cm 38%, 155-159cm 38%, >160cm 24%. The current age characteristics are 13 years 11.2%, 14 years 80%, 15 years 8.8%. The characteristics of menarche age were 11 years 28.9%, 12 years 33.3%, 14 years 37.8%. The level of knowledge before being given leaflet media is 76% good knowledge and 24% sufficient knowledge. The level of knowledge after being given a leaflet is 100% good knowledge. Keywords: Knowledge, Adolescents, Dysmenorrhea, Leaflets, Warm Compresses. Kata kunci: Pengetahuan, Remaja, Dismenore, Leaflet, Kompres Hangat.
Implementasi Tangga Dramatik Dalam Dokumenter “Dua Sisi” Edisi “Kami Dan Rumah Singgah Kebaya” Munggaran, Utari S S R; Asiatun, Siti
Jurnal Ilmiah Multimedia dan Komunikasi JIMK Vol. 9 No. 1, Bulan Juni 2024
Publisher : Sekolah Tinggi Multi Media "MMTC" Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56873/jimk.v9i1.295

Abstract

HIV or Human Immunodeficiency Virus is a type of virus that infects white blood cells which causes a decrease in human immunity. It had established a Rumah Singgah Kebaya. It is a non-governmental organization (NGO) in Yogyakarta that cares to HIV/AIDS patient. The NGO presents as a transgender empowerment center that provides shelter and assistance for People with HIV/AIDS (ODHA). In order to make visual documentary of the NGO, it was decided to create a television documentary program entitled "Dua Sisi" Edition of "Kami dan Rumah Singgah Kebaya". The methods used in the creation of this television documentary work are research methods, field observations, interviews with source persons, as well as television documentaries. This documentary applies the four stages of Aristotle's dramatic structure and to attract the attention of the audience through the dramatics implemented in the script so it is not monotonous. The dramatic structure has four stages as follows: Protasis Stage, Epitasio Stage, Catastasis Stage, and Catastrophe Stage. The type of this documentary work is a portrait documentary and its duration is about 22 minutes 35 seconds. Based on the analysis, it can be concluded that the dramatic structure is successfully implemented in the creation of this television documentary “Dua Sisi” Edisi “Kami dan Rumah Singgah Kebaya”.