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All Journal Jurnal Bisnis dan Kewirausahaan (Journal of Business and Entrepreneurship) Milestone: Journal of Strategic Management Journal of Business, Management and Social Studies
Butar Butar, Ivan Destian
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Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Environmental Science Languange, Linguistic, Communication & Media Social Sciences Other

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Driving Brand Loyalty in Creative Culinary Industry Butar Butar, Ivan Destian; Pratama, Mohammad Harry; Pangaribuan, Christian Haposan
Milestone: Journal of Strategic Management Vol. 1 No. 1 April 2021
Publisher : Universitas Pelita Harapan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.19166/ms.v1i1.3200

Abstract

The government has emphasized the increasing number of the creative culinary industry in Indonesia to increase support in this area. One of the flourishing brands running a creative culinary business in Indonesia is Warunk Upnormal. The growth of the player in this industry has grown some concern about such business's sustainability since the related industry has low entry barriers. This research aims to know how well the known drivers of brand loyalty, including variables brand awareness, perceived quality, brand image, perceived value, pleasure, and customer satisfaction, affect brand loyalty in Warunk Upnormal. This research used a quantitative method in finding the relationships among variables and used primary data to be processed. The design and development of the questionnaire are based on the pretested model and distributed toward 208 respondents. The overall result of this research shows that perceived quality affects most toward pleasure, followed by perceived value, then brand awareness. This research also shows the positive and significant relationship of pleasure toward customer satisfaction and customer satisfaction toward brand loyalty. 
The Analysis of Corporate Governance on Non-Performing Loans: Evidence from Indonesia Ramadhanti, Jovita; Butar Butar, Ivan Destian; Pangaribuan, Christian Haposan
Journal of Business, Management, and Social Studies Vol. 1 No. 1 (2021): Journal of Business, Management, and Social Studies
Publisher : APPS Publications

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (690.728 KB) | DOI: 10.53748/jbms.v1i1.5

Abstract

Objective – This study aims to know the impact of corporate governance mechanisms on the non-performing loan of a bank. This study also aims to analyze which corporate governance aspects are significant to the banks’ non-performing loans in Indonesia. Another objective of this study is to examine whether the relationship between corporate governance and non performing loan depends on bank ownership. This study’s corporate governance variables are the board size, board independence, and bank ownership category. This study focuses on the non-performing loan of the banks in Indonesia. Methodology – This study will examine 26 banks in Indonesia listed on the Indonesian Stock Exchange (IDX). It includes both foreign-owned (foreign bank) and domestic banks. The length of the period of observation is seven years, from 2012 to 2018. Panel data of these banks are analyzed using the fixed-effect regression. Findings – The regression result shows that board size and bank ownership category have no significant impact on the non-performing loan, while the board independence impacts non-performing loans negatively. Novelty – This study contributes to the academic literature, specifically on the issue of corporate governance in the banking sector. This study’s result and findings could be used as the reference for other studies and further research on the corporate governance issue. This study will also expand the literature about corporate governance in the Indonesian banking sector since there are still a limited number of studies that discussed this specific matter.
NATIONAL CULTURE AND PATERNALISTIC LEADERSHIP: INDONESIAN BUSINESS CONTEXT Butar Butar, Ivan Destian
Journal of Business And Entrepreneurship Vol. 6 No. 2 (2018): JOURNAL OF BUSINESS AND ENTREPRENEURSHIP (November 2018 Edition)
Publisher : APPS Publications

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Abstract

Examining the generalizability of leadership theories that are mainly developed in Western countries in different cultural contexts is an important inquiry in the cross-culture leadership field. A study of 198 subordinates in leading telecommunication and banking companies confirms the applicability of paternalistic leadership in Indonesian context. Result also finds that significant differences are not found among participating companies.
Driving Brand Loyalty in Creative Culinary Industry Butar Butar, Ivan Destian; Pratama, Mohammad Harry; Pangaribuan, Christian Haposan
Milestone: Journal of Strategic Management Vol. 1 No. 1 April 2021
Publisher : Universitas Pelita Harapan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.19166/ms.v1i1.3200

Abstract

The government has emphasized the increasing number of the creative culinary industry in Indonesia to increase support in this area. One of the flourishing brands running a creative culinary business in Indonesia is Warunk Upnormal. The growth of the player in this industry has grown some concern about such business's sustainability since the related industry has low entry barriers. This research aims to know how well the known drivers of brand loyalty, including variables brand awareness, perceived quality, brand image, perceived value, pleasure, and customer satisfaction, affect brand loyalty in Warunk Upnormal. This research used a quantitative method in finding the relationships among variables and used primary data to be processed. The design and development of the questionnaire are based on the pretested model and distributed toward 208 respondents. The overall result of this research shows that perceived quality affects most toward pleasure, followed by perceived value, then brand awareness. This research also shows the positive and significant relationship of pleasure toward customer satisfaction and customer satisfaction toward brand loyalty. 
Co-Authors Pangaribuan, Christian Haposan Pratama, Mohammad Harry Ramadhanti, Jovita