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All Journal Jurnal Kajian Pembaruan Hukum Asian Journal of Community Services (AJCS) Prosiding Konferensi Nasional Penelitian Matematika dan Pembelajarannya
Fadhila, Annisa Nur
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Computer Science & IT Education Law, Crime, Criminology & Criminal Justice Mathematics Social Sciences

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Journal : Asian Journal of Community Services (AJCS)

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Digitalization of Marketing, Finance and Inventory Management in MSMEs “Sriti Gamplong” Audita Nuvriasari; Bhakti, Listiana; Fadhila, Annisa Nur; Asmarani, Widya Puspita; Pramudian, Achmad Fajri; Raihan, Muhammad
Asian Journal of Community Services Vol. 3 No. 3 (2024): March 2024
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/ajcs.v3i3.8455

Abstract

This community service activity is carried out by the MSMEs "Sriti Gamplong" which produces various handicrafts. The aim of this activity is to optimize marketing activities by utilizing digital technology such as: social media and marketplaces. It is hoped that this will increase consumer buying interest. Apart from that, technology-based ways of managing finances and inventory were also introduced. The results of the activity show that partners increasingly understand the importance of digitalization to support increased business performance. Apart from that, marketing activities are becoming more effective, financial and inventory management is becoming more controlled.
Co-Authors Adhihernawan, Muhammad Yoppy Asmarani, Widya Puspita Audita Nuvriasari Bhakti, Listiana Hadziqoh, Nailil Pramudian, Achmad Fajri Raihan, Muhammad Sadewa, Muhammad Mufthi