Claim Missing Document
Check
Articles

Found 26 Documents
Search

Pengaruh Kepercayaan dan Persepsi Harga Terhadap Keputusan Pembelian Jasa GoRide (Studi Pada Mahasiswa Fakultas Ekonomi) Universitas Islam Kalimantan Muhammad Arsyad Al Banjari Banjarmasin Apriya Santi; Siti Mardah
Jurnal Ilmiah Ekonomi Bisnis Vol 7 No 2 (2021): JURNAL ILMIAH EKONOMI BISNIS
Publisher : Jurnal Ilmu Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35972/jieb.v7i2.492

Abstract

Abstract: The purposes of this study are to find out the effect of trust on purchase decision, knowing the effect of price perception on purchase decision and the effect of trust and price perception simultaneously on purchase decision. With a purposive sampling technique,there are 91 students as respondents. The analysis technique used to test the hypothesis is multiple linear regression. The results showed that the trust has significant effect on purchase decision, the price perception has significant effect on purchase decision, the trust and price simultaneously have significant effect on purchase decision of students in the Economic Faculty of the Islamic University of Kalimantan. Keywords : Trust, Price Perceptions, Purchase Decision
PENGARUH KOMPETENSI DOSEN DAN MOTIVASI BELAJAR MAHASISWA TERHADAP PRESTASI BELAJAR PADA FAKULTAS EKONOMI UNIVERSITAS ISLAM KALIMANTAN MUHAMMAD ARSYAD AL BANJARI BANJARMASIN Siti Mardah; Apriya Santi
Jurnal Ilmiah Ekonomi Bisnis Vol 8 No 1 (2022): JURNAL ILMIAH EKONOMI BISNIS
Publisher : Jurnal Ilmu Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35972/jieb.v8i1.673

Abstract

Abstract: This study was conducted to determine how much influence the competence of lecturers, student learning motivation on learning achievement both partially and simultaneously. Marketing Management with a sample of 38 students. Data obtained through questionnaires distributed to respondents and processed again using IBM's version of SPSS 22 software with Multiple Linear Regression test equipment. This research is a quantitative descriptive research, namely research that wants to know the relationship between independent variables and the dependent variable. The results showed that the variables X1 and X2 had a positive and significant effect on the Y variable. Likewise, the F test results showed that the X1 and X2 variables simultaneously had a positive effect on the Y variable.
ANALISIS PENGARUH KEPERCAYAAN DAN NILAI JASA TERHADAP KEPUASAN PESERTA DIDIK PADA LEMBAGA PENDIDIKAN DAN KETERAMPILAN KHARISMA BANJARMASIN Apriya Santi
Dinamika Ekonomi - Jurnal Ekonomi dan Bisnis Vol 11 No 1 (2018): Dinamika Ekonomi Jurnal Ekonomi dan Bisnis vol. 11 No.1 Maret 2018
Publisher : SEKOLAH TINGGI ILMU EKONOMI NASIONAL (STIENAS) BANJARMASIN

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Abstract, The evaluation of trust and service value can build positive perception in an effort to give satisfaction to the customers. Trust and Service value in these cases are the parts of key factors in building long-term relationships and can be used as sources of competitive advantage for educational institutions and skills in maintaining and attracting learners. The purposes of this research were to determine and analyze the influences of trust and service value to satisfaction of students at the Educational Institutions and Skills Kharisma Banjarmasin. By using purposive sampling method, there are 34 samples of respondents from the entire population of students in LPK Kharisma. The analysis technique used is the Multiple Linear Regression. The results showed that there is not correlation between trust to satisfaction, but there is a positive and significant correlation between service value to the satisfaction of learners.
ANALISIS STRATEGI KUALITAS PELAYANAN UNTUK MENINGKATKAN KEPUASAN NASABAH PADA AXA MANDIRI INSURANCE CABANG A.YANI BANJARMASIN Nor Annisa; Husnurrofiq; Apriya Santi
Jurnal Ilmiah Ekonomi Bisnis Vol 5 No 3 (2019): JURNAL ILMIAH EKONOMI BISNIS
Publisher : Jurnal Ilmu Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (197.862 KB) | DOI: 10.35972/jieb.v5i3.297

Abstract

This study aims to: (1) Analyze whether service quality in the form of reliability, responsiveness, empathy, beliefs and direct evidence simultaneously affect customer satisfaction. (2) Analyzing whether service quality in the form of reliability, responsiveness, empathy, beliefs and direct evidence partially influences customer satisfaction. (3) Analyze the most dominant variables that affect customer satisfaction. With the purposive sampling method, there were 50 respondents. The analytical method used is multiple linear regression.The results of this study are: (1) Service quality in the form of reliability, responsiveness, empathy, beliefs and direct evidence simultaneously affected customer satisfaction by 44.7% while the remaining 55.3% was influenced by other variables. (2) Only empathy and belief that have a partial effect on customer satisfaction, while reliability, responsiveness and direct evidence have no partial effect on customer satisfaction. (3) Reliability is not a variable that has a dominant influence on customer satisfaction at AXA Mandiri Branch A. Yani Banjarmasin.
Analisis Pengaruh Kualitas Pelayanan dan Kepercayaan Terhadap Kepuasan Mahasiswa Pada Fakultas Ekonomi MAB Universitas Islam Kalimantan Banjarmasin Apriya Santi
Jurnal Ilmiah Ekonomi Bisnis Vol 6 No 3 (2020): JURNAL ILMIAH EKONOMI BISNIS
Publisher : Jurnal Ilmu Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35972/jieb.v6i3.373

Abstract

Abstract: Evaluation on the service quality and students’ satisfaction can develop positive perceptions. The purposes of this study are to find out and analyze the effect of service quality on students’ satisfaction simultaneously and partially, and analyze the effect of trust on student’s satisfaction With a purposive sampling technique, there are 150 people sampled as respondents. The analysis technique used to test the hypothesis is multiple linear regression. The results showed that service quality has significant effect on students’ satisfaction simultaneously but only tangible and emphaty that have significant effect on student’s satisfaction partially, and trust has no effect on student’s satisfaction in the Economic Faculty of the Islamic University of KalimantanKeywords : Service Quality, Trust, Satisfaction
Analisis Pengaruh Kualitas Pelayanan Terhadap Kepuasan Mahasiswadengan Kepercayaan Sebagai Variabel Intervening Pada Fakultas Ekonomi Universitas Islam Kalimantan Banjarmasin Apriya Santi; Rina
JWM (JURNAL WAWASAN MANAJEMEN) Vol. 7 No. 2 (2019)
Publisher : Universitas Lambung Mangkurat

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (99.285 KB) | DOI: 10.20527/jwm.v7i2.61

Abstract

Evaluation on the service quality and trust can develop positive perceptions in an effort to provide students’ satisfaction. The purposes of this study are to find out and analyze the effect of service quality on students’ trust, knowing and analyze the effect of trust on students’ satisfaction and analyze the indirect effect of service quality on students’ satisfaction through trust as an intervening variable. With a purposive sampling technique, there are 150 people sampled as respondents. The analysis technique used to test the hypothesis is Structural Equation Modelling. The results showed that service quality has significant effect on students’ trust. The trust has significant effect on the level of students’ satisfaction, but there is no indirect effect of the service quality on students’ satisfaction through students’ trust in the Economics Faculty of the Islamic Kalimantan University.
ANALISIS KUALITAS PELAYANAN, KEPERCAYAAN DAN NILAI TERHADAP KEPUASAN PESERTA DIDIK PADA LEMBAGA PENDIDIKAN DAN KETERAMPILAN (LPK) DI BANJARMASIN. (Studi pada LPK Kharisma, LP3I dan Borneo Training Center) Apriya Santi; Nuril Huda
JWM (JURNAL WAWASAN MANAJEMEN) Vol. 3 No. 2 (2015)
Publisher : Universitas Lambung Mangkurat

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (99.222 KB) | DOI: 10.20527/jwm.v3i2.152

Abstract

The evaluation on service quality can develop trust and positive perspective on value to give satisfaction to the customers. The purpose of this study was determine and analyze the influence of service quality factor, trust factor, value factor on satisfaction. How the influence of service quality factor on trust factor and value factor, the influence of trust factor on value factor, the indirect influence of service quality factor on satisfaction through trust and through value. It used Purposive Sampling, there are 108 samples as respondents of all population in LPK Kharisma, LP3I and Borneo Training Center. The analysis technique used Structural Equation Modeling with Confirmatory Factor Analysis and Regression. The results showed that service quality factors have an effect on the level of satisfaction. but the trust and the value factors don’t have an effect on the level of satisfaction. Service quality factor have an effect on the trust and the value, which states that the trust factors have an effect on the value. There is an indirect influence of service quality factor on satisfaction through trust, but there isn’t an indirect influence of service quality factor on satisfaction through value.
PENGARUH PEMANFAATAN TEKNOLOGI INFORMASI DAN KOMITMEN ORGANISASI TERHADAP KINERJA PEGAWAI PADA MASA PANDEMI COVID19 DI DINAS KEPENDUDUKAN DAN PENCATATAN SIPIL KOTA BANJARMASIN Muhammad Rizalni; Khuzaini; Apriya Santi
Jurnal Ilmiah Ekonomi Bisnis Vol 8 No 3 (2022): JURNAL ILMIAH EKONOMI BISNIS
Publisher : Jurnal Ilmu Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35972/jieb.v8i3.807

Abstract

Abstract:The purpose of this research is to determine the effect of the utilization of information technology on employee performance and the effect of organizational commitment on employee performance partially and simultaneously at The Department of Population and Civil Registration of Banjarmasin City with 64 respondents. By using the Multiple Linear Regression test, the results of research show that the utilization of information technology on employee performance has a significant value < 0.05, so it can be concluded that the variable of utilization of information technology partially has a significant effect on employee performance. Likewise the variable organizational commitment partially has a significant effect on employee performance, the variable of information technology utilization and organizational commitment simultaneously have a significant effect on employee performance at the Department of Population and Civil Registration of Banjarmasin City. Keywords: Utilization of Information Technology, Organizational Commitment, Performance
Upaya Meningkatkan Omzet Penjualan Melalui Pemahaman Aplikasi Digital pada Masa Pandemi untuk Pedagang Kaki Lima (Wilayah Komplek Mulawarman) di Banjarmasin Rina; Apriya Santi; Riris Ambarwati; Aris Setia Noor
Jurnal Pengabdian Pancasila (JPP) Vol. 1 No. 1 (2022): September 2022
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (299.898 KB) | DOI: 10.55927/jpp.v1i1.1340

Abstract

Banyaknya perusahaan yang melakukan pemutusan tenaga kerja pada karyawannya sehingga berdampak kepada pendapatan mereka yang menyebabkan penurunan daya konsumsi masyarakat, diikuti juga dengan pembelajaran online. Hal tersebut sangat berpengaruh terhadap pedagang kaki lima di area Komplek Mulawarman yang 70% penghasilan mereka tergantung pada siswa siswi yang berbelanja di tempat mereka. Hal tersebut menjadi fenomena setelah adanya kebijakan belajar secara online tersebut pendapatan mereka turun drastis sampai 50% lebih. Diharapkan dengan adanya pengabdian kepada masyarakat melalui pendampingan tersebut sehingga menjadi solusi alternatif dan meningkatkan omzet penjualan dengan cara pemahaman penggunaan aplikasi digital melalui penggunaan WhatsApp (WA) dan Instagram dimana target sasaran yang ingin dicapai adanya kenaikan omzet minimal 30% setelah mereka menggunakan aplikasi tersebut. Jadi dalam hal ini mereka tidak hanya tergantung pada siswa dan siswi yang datang di tempat dagangan mereka, tetapi diharapkan pangsa pasar mereka bertambah luas dengan penjualan yang sudah bergeser ke bisnis online, target luaran yang ingin dicapai adalah mempublikasikan pendampingan kegiatan pengabdian kepada masyarakat sehingga dapat dijadikan acuan bagi para pedagang yang lain.
Upaya Peningkatan Mutu Pelayanan Pedagang Produk Pengolahan Ikan (Empek – Empek) Melalui Tampilan Produk dan Status Jejaring Sosial dalam Menarik dan Mempertahankan Pelanggan di Banjarmasin Apriya Santi; Rina; Farida Yulianti; Rizka Zulfikar
Jurnal Pengabdian Pancasila (JPP) Vol. 1 No. 1 (2022): September 2022
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (304.025 KB) | DOI: 10.55927/jpp.v1i1.1341

Abstract

Peningkatan mutu pelayanan merupakan upaya yang harus mereka lakukan dengan cara menjaga kualitas bahan baku, kebersihan, serta pelayanan yang ramah kepada pelanggan sehingga hal tersebut merupakan kunci utama para pedagang untuk menarik dan mempertahankan pelanggan yang baru maupun lama, sehingga segala upaya yang dilakukan dengan cara memperbaiki tampilan fisik dan mempromosikan produk yang mereka tawarkan agar terlihat menarik di status jejaring sosial, sehingga merangsang bagi para pelanggan untuk mereka melakukan pembelian kepada para pedagang tersebut. Didalam Pengabdian disini target yang ingin dilakukan kepada pelaku usaha / pedagang tersebut yaitu melakukan pendampingan secara bertahap dalam upaya perubahan yang lebih baik lagi dalam hal mutu pelayanan melalui perubahan tampilan fisik dan menggunakan status jejaring sosial untuk menarik dan mempertahankan pelanggan yang baru dan lama, dimana target dari pengabdian disini sebanyak 70% mereka melakukan berbagai macam perubahan tersebut. Dimana dalam teknik pengumpulan mitra adalah dengan cara setiap mitra diberikan penyuluhan di 4 titik lokasi yang berbeda bersama dengan tim pengabdian kepada masyarakat dan mahasiswa yang terlibat untuk memberikan masukan masukan yang bermanfaat kepada para pelaku usaha tersebut.