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The Influence of E-Banking Service Quality, Marketing Communication, and Corporate Image on Customer Satisfaction and Its Impact on Customer Loyalty (Survey on Indonesian Sharia Banks in East Priangan, West Java) Nurochani, Nila; Jusuf, Eddy; Juju, Undang
Jurnal Manajemen Industri dan Logistik Vol 7, No 2 (2023): page 205 - 353
Publisher : Politeknik APP Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30988/jmil.v7i2.1207

Abstract

The success of the performance of Bank Syariah Indonesia in East Priangan, West Java (BSI), one of which will depend on the quality of marketing management carried out by BSI, which in turn will be able to increase customer satisfaction and customer loyalty. This study aims to determine and examine the effect of E-Banking Service Quality, Marketing Communication and Corporate Image on Customer Satisfaction and Their Impact on BSI Customer Loyalty in Priangan Timur, West Java. This study uses quantitative methods with descriptive analysis and verification analysis. In this study, the samples were customers with a total sample of 400 customers. The method of analysis in this study uses the Structural Equation Model (SEM) analysis. The results of the study conclude that there is a significant effect of the quality of E-Banking Services.  
The Influence of Product Completeness on Consumer Purchasing Decisions at Kicau Kecil Baby Kids Store Tangerang Selatan Branch Nurochani, Nila
Kompartemen: Kumpulan Orientasi Pasar Konsumen Vol 1 No 1 (2023): Kompartemen: Kumpulan Orientasi Pasar Konsumen
Publisher : Management Science Doctoral Program, Pasundan University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56457/kompartemen.v1i1.368

Abstract

This study aims to determine the effect of product completeness on purchasing decisions at Kicau Kecil Baby Kids Store, South Tangerang Branch. The method used is explanatory research with a sample of 100 respondents. The analysis technique uses statistical analysis with regression testing, correlation, determination and hypothesis testing. The results of this research variable product completeness obtained an average score of 3.41 with good criteria. Purchasing decision variable obtained an average score of 3.84 with good criteria. Product completeness has a significant effect on purchasing decisions with the regression equation Y = 9.730 + 0.842X, and a correlation value of 0.784 or strong with a determination of 61.5%. The hypothesis test obtained a significance of 0.000 <0.05.
The Influence of E-Banking Service Quality, Marketing Communication, and Corporate Image on Customer Satisfaction and Its Impact on Customer Loyalty (Survey on Indonesian Sharia Banks in East Priangan, West Java) Nurochani, Nila; Jusuf, Eddy; Juju, Undang
Jurnal Manajemen Industri dan Logistik Vol. 7 No. 2 (2023): November 2023
Publisher : Politeknik APP Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30988/jmil.v7i2.1207

Abstract

The success of the performance of Bank Syariah Indonesia in East Priangan, West Java (BSI), one of which will depend on the quality of marketing management carried out by BSI, which in turn will be able to increase customer satisfaction and customer loyalty. This study aims to determine and examine the effect of E-Banking Service Quality, Marketing Communication and Corporate Image on Customer Satisfaction and Their Impact on BSI Customer Loyalty in Priangan Timur, West Java. This study uses quantitative methods with descriptive analysis and verification analysis. In this study, the samples were customers with a total sample of 400 customers. The method of analysis in this study uses the Structural Equation Model (SEM) analysis. The results of the study conclude that there is a significant effect of the quality of E-Banking Services.  
Pengaruh Penyaluran Dana Zakat, Infak Dan Sedekah (ZIS) Dan Pertumbuhan Ekonomi Terhadap Tingkat Kemiskinan Munandar, Eris; Amirullah, Mulia; Nurochani, Nila
Al-Mal: Jurnal Akuntansi dan Keuangan Islam Vol. 1 No. 1 (2020): Juni 2020
Publisher : Universitas Islam Negeri Raden Intan Lampung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24042/al-mal.v1i1.5321

Abstract

Penelitian ini bertujuan untuk mengetahui pengaruh penyalurana dana Zakat, infak dan sedekah (ZIS) pada Badan Amil Zakat Nasional dan Pertumbuhan Ekonomi terhadap kemiskinan di Indonesia periode 2006-2017. Penelitian menggunakan metode kuantitatif dengan analisis regresi linear berganda. Alat olah data yang digunakan yaitu SPSS. Hasil Uji T menunjukkan bahwa penyaluran dana ZIS memiliki pengaruh signifikan terhadap kemiskinan sedangkan pertumbuhan ekonomi memiliki pengaruh tidak signifikan terhadap kemiskinan di Indonesia. Uji F menunjukkan bahwa penyaluran dana ZIS dan pertumbuhan ekonomi secara simultan berpengaruh signifikan terhadap kemiskinan di Indonesia periode 2006-2017. Keterbatasan pada penelitian ini yaitu penggunaan variabel yang mempengaruhi tingkat kemiskinan ditentukan oleh penyaluran dana ZIS dan pertumbuhan ekonomi sehingga membuka peluang untuk peneliti-peneliti selanjutnya untuk melakukan penelitian yang sama dengan menambahkan varaibel-variabel yang lain yang dapat mempengaruhi tingkat kemiskinan. Implikasi pada penelitian ini yaitu tingkat kemiskinan bisa ditanggulangi oleh penyaluran dana ZIS dan meningkatkan pertumbuhan ekonomi.
ANALYSIS OF SERVICE QUALITY ON CUSTOMER SATISFACTION ON MUDHARABAH SAVING PRODUCTS Nurochani, Nila; Amirullah, Mulia
Al-Infaq: Jurnal Ekonomi Islam Vol. 14 No. 1 (2023): MARET
Publisher : Fakultas Agama Islam, Universitas Ibn Khaldun Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This study aims to determine the level of customer interest and the level of company performance, and customer satisfaction with mudharabah savings products at Bank Syariah Indonesia in Tasikmalaya City. Importance Performance Analysis (IPA) determines the level of importance and implementation of mudharabah savings products. At the same time, they are calculating customer satisfaction using the customer satisfaction index (CSI). At the level of customer interest, it is found that the attributes of Islamic fund management and the security of funds are considered the most important, with an average value of 4.27. As for the performance level of the company's Islamic fund management attributes, the performance is regarded as the highest, with an average value of 3.83. Characteristics for the results obtained by customers in this study are considered unable to meet customer expectations, indicating its position in quadrant A (the top priority for repair). The calculation results show that customers/respondents are satisfied with the company's performance, with a CSI value of 70.93%.