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All Journal Pelita Masyarakat Jurnal Ilmu Pemerintahan, Administrasi Publik, dan Ilmu Komunikasi (JIPIKOM)
Barus, Rehia K. Isabella
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Humanities Environmental Science Physics Public Health Social Sciences

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Pengaruh Shopee Terhadap Minat Beli Kaum Lelaki pada Mahasiswa Ilmu Komunikasi di Universitas Medan Area Hindepeya, Mitra; Barus, Rehia K. Isabella; Matondang, Armansyah
Jurnal Ilmu Pemerintahan, Administrasi Publik, dan Ilmu Komunikasi (JIPIKOM) Vol 6, No 1 (2024): JIPIKOM APRIL
Publisher : Universitas Medan Area

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31289/jipikom.v6i1.3010

Abstract

This study aims to determine the impact of using the Shopee application on men's buying interest among students majoring in Communication Studies at Medan Area University. In the well-known context that online shopping is generally dominated by women, this study shows that men are also active in such activities. The research method used was quantitative descriptive with purposive sampling samples, collecting data through a Google Form questionnaire filled out by 68 male students majoring in Communication Studies at Medan Area University. The results showed that 28.1% of men's buying interest variance could be explained by the use of the Shopee application, while 71.9% was influenced by other factors. A simple linear regression analysis yielded a calculated t value of 5.074, exceeding the table's t of 1.670. This confirms that there is a significant influence between the use of the Shopee application and men's buying interest, by rejecting the null hypothesis and accepting alternative hypotheses.
The Sosialisasi dan Simulasi Informasi Kebencanaan di SD Swasta Masehi Berastagi Barus, Rehia K. Isabella; Dwiana , Ressi; Dewi, Salamiah Sari
Pelita Masyarakat Vol. 5 No. 2 (2024): Pelita Masyarakat, Maret
Publisher : Universitas Medan Area

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31289/pelitamasyarakat.v5i2.11337

Abstract

SD Swasta Masehi Berastagi is one of the elementary schools in Karo Regency. This school stands on a cliff so it is vulnerable to earthquakes or landslide. To help students and teacher to be aware of disasters, Medan Area University Service team offers to do socialization and also simulate disaster information in this elementary school. The partner in this program is the Karo Regency Disaster Management Agency (BPBD Karo). The aim of this program is to provide information dan simulations of disaster information to students trough song “Kalau Ada Gempa”  dan cartoon film about action to do when earthquake. This activity was using presenting method which related to earthquake disaster information and simulating self-rescue when earthquake occurs. The simulazion was done by Karo Regency Disaster Management Agency. It is hoped that socialization and simulations can increase students’ insight and skills regarding earthquake disasters.
Co-Authors Armansyah Matondang, Armansyah Dwiana , Ressi Hindepeya, Mitra Salamiah Sari Dewi